Management Information System
Management Information System
Management Information System
1. What is Planning? Components of Organizational Planning. Ans: Planning: Planning Bridge the gap from where we are, to where want to go. Planning means setting an organizational goals and deciding how best to achieve them. ---Griffin Components of Organizational Planning:
Strategic Planning Deals with the development of an organizations mission, goals, strategic and policies Begins with strategic visioning questions Tactical Planning The setting of objecting and the development of procedures, rules, schedules and budgets Operational Planning Done on a short-term basis to implement and control day-to-day operations
2. Strategic Positioning Matrix. Ans: A strategic positioning matrix can help a company identify where to concentrate its use of Internet technologies to gain a competitive advantage with E-business and E-commerce. The quadrants of the matrix represent: Cost and Efficiency Improvements: This quadrant represents a low amount of internal company, customer, and competitor connectivity and use of IT via the Internet and other networks. Strategy: Focus on improving efficiency and lowering costs by using the Internet and the World Wide Web as a fast, low-cost way to communicate and interact with customers, suppliers, and business partners. Example: The use of E-mail, chat systems, discussion groups, and a company Web site. Performance Improvement in Business Effectiveness: A company has a high degree of internal connectivity and pressures to substantially improve its business processes, but external connectivity by customers and competitors is still low. Strategy: Make major improvements in business effectiveness. Example: Widespread internal use of Internet-based technologies like Intranets can substantially improve information sharing and collaboration within the business and with its trading partners. Global Market Penetration: A company that enters this quadrant of the matrix must capitalize on a high degree of customer and competitor connectivity and use of IT. Strategy: Develop E-business & E-commerce applications optimize interaction with customers & build market share. Example: E-commerce websites with value-added information services & extensive online customer support.
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Develop Business System Prototypes Prototyping Cycle Revise the Prototypes to Better Meet End User Requirements Maintenance Cycle Use & Maintain the Accepted Business System
Analysis/Design: End user & IS specialists use application development tools to interactively design & test prototypes of information system components that meet end user business needs.
Design/Implementation: The business system prototypes are tested, evaluated and modified repeatedly until end user fined them acceptable.
Implementation/Maintenance: The accepted business system can be modified easily since most system documentation is stored on disk.
8. What is a Project? Point of view Phases of Project Management. Ans: Project: Every project has A set of activities with a clear beginning and end Goals Objectives Tasks Limitations or constraints A series of steps or phases Managing a project effectively requires Process Tools Techniques Phases of Project Management: There are five phases in most projects as follows: (i) Initiating/Defining: State the problem(s) and/or goal(s) Identify the objectives Secure resources Explore the costs/benefits in the feasibility study (ii) Planning:
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13. What do you mean by Enterprise Collaboration Systems? Describe the tools of Enterprise Collaboration Systems (ECS). Ans: Enterprise Collaboration System: Support communication, coordination, and collaboration among networked teams/workgroups. ECS Tools as follows:
16. Write about Electronic commerce and explain its categories. Ans: E-commerce: E-commerce consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. Categories of E-commerce: (i) Business-to-Business (B2B): B2B e-commerce is defined as ecommerce between companies. Example: Intel selling processor to Dell. (ii) Business-to-Consumer (B2C): B2C e-commerce between companies and consumers. Example: Dell selling me a laptop. (iii) Consumer-to-Consumer (C2C): C2C is e-commerce between private individuals or consumers. Example: Rahim buying an iPod from Karim on eBay. (iv) Business-to-Government (B2G): B2G is defined as commerce between companies & the public sector. Example: Business pay taxes, sell goods & services to Govt. agencies. (v) M-commerce: M-commerce is the buying, selling of goods and services through wireless technology. Example: Mobile Ticketing, Mobile Banking. 17. What is CRM? Discuss the benefits of CRM. Narrate the three (3) phases of CRM. Ans: CRM: CRM uses IT to create a cross functional enterprise system that integrates and automates customer-serving processes. Benefits of CRM: Identify and target the best customers Real-time customization and personalization of products and services Track when and how a customer contacts the company Provide a consistent customer experience Provide superior service and support across all customer contact points Three (3) phases of CRM: 1. Acquire: By doing a superior job of contact management, sales prospecting, selling, direct marketing, & fulfillment. 2. Enhance: By supporting superior service from a responsive networked team of sales and service specialists. 3. Retain: Help identify and reward your most loyal, profitable customers.
Acquire
Enhance
Three (3) phases of CRM
Retain
18. Define ERP? Discuss the Benefits and Challenges of ERP and causes of ERP failures.
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