Scribd
Upload
39 views1 page

Magazine Designers Guide 2

The document provides humorous summaries and insights into the roles, behaviors, and dynamics within magazine design and publishing, including: 1) Definitions of common magazine terms and stereotypes about different roles and departments. 2) Descriptions of layout processes for different types of magazines that involve meetings, procrastination, and last minute decisions. 3) Comparisons of magazines to different body parts based on their content or reputation. 4) Charts and diagrams poking fun at career trajectories, reading preferences, and power dynamics between editors and designers."

Uploaded by

Coara Ovidiu
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
39 views1 page

Magazine Designers Guide 2

The document provides humorous summaries and insights into the roles, behaviors, and dynamics within magazine design and publishing, including: 1) Definitions of common magazine terms and stereotypes about different roles and departments. 2) Descriptions of layout processes for different types of magazines that involve meetings, procrastination, and last minute decisions. 3) Comparisons of magazines to different body parts based on their content or reputation. 4) Charts and diagrams poking fun at career trajectories, reading preferences, and power dynamics between editors and designers."

Uploaded by

Coara Ovidiu
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 1

Magazine Designers Guide to Magazines

Glossary Of Terms:
Editor A person you ignore except when they are praising you Words Page clutter to be eliminated Illustration Mainly used when no-one can find a photo Kerning What your art director pretends is important Design Awards An opportunity for friends to reward each other for excellence in kerning

Anatomy of a Cond Nast Masthead


Woman no-one likes Never there Been there forever Sleeping with the boss Does all the work, gets no credit, tells everyone about it Overpaid, does nothing Token minority

How to Layout
Wired Magazine Have 37 meetings to decide headline Commission 12 illustrators, 4 photographers + custom typographic solutions to explore various creative directions Use them all on single spread Have further meetings Reject direction and return to start New York Times Magazine Congratulate yourself and co-workers for working at the New York Times Eat entire Toblerone bar Open family sized chip packet Have lunch Agonize for 5 hours over placement of bespoke caption treatment Return home to shared apartment in Brooklyn to play with pet rescue-dog Any fashion magazine ever Place naked picture of 18 year old girl on page Insert meaningless one word headline in experimental typeface on facing page Thats it Niche/independent magazine Ask favor from photographer friend for picture of Chlo Sevigny Ask favor from writer friend for words praising Chlo Sevigny Ask favor from rich friend (who knows Chlo Sevigny) to subsidise printing costs Sell magazine to people who wish they were friends with Chlo Sevigny New York Magazine Panic about what Adam Moss will say when he sees the layout Panic Panic Work until 4am Panic

Always talks about the good old days Dead

Visual Problem Solving The Mens Mag Way


Story on the Japanese Economy
Text Here

Designers Desktop
Freshly Updated Resume Freelance Work

If Magazines Were Parts Of Your body


Vanity Fair Eyebrows Wallpaper* Boogers Purple Moustache Wired Pituitary gland Gentlewomen Lips Time Underarm Hair Fantastic Man Nipples Economist Rash on chest New York Navel New Yorker Wrinkles Rolling Stone (Replaced) Hip Vogue Bile duct Mens Health (Clean) Colon Some Asshole

Megan Fox Megan Fox

Brilliant ideas no one got (Volume 12)

Ideas to copy Pitchforks Top 50 Albums of 2009

Career Span vs. Asshole-ness


Asshole Filled with Hate Brimming with youthful enthusiasm

Favored Coital Configuration Of Magazine Workers


Editor On Top Dep. Editor Handcuffed and bull whipped Art Dir. Drunk under table Photo Dir. In the dark Writers Against wall Fashion Editor Being watched Managing Editor Shouting Sales Director Expensable Designers Just really, really, really, really happy to be getting some Copy Desk Alone

An Editorial Meeting Deconstructed


I have a great idea So do I!

Graydon Carter

And me!

Editor: Id rather hear myself talk some more

Apathetic, Disengaged 1 yr Career Span 20 yrs

Departmental Unity

Reading Preferences
Editors Wall Street Journal New York Times The Economist Harvard Review The New Yorker McSweeneys The Atlantic Designers Facebook

Designers

Editors

Disdain

Amount of story read by Designer


Dicking Around

The Production Cycle Revealed


Beginning of Close
By Rich, Rob and Kenton twitter.com/BizWeekDesign

Vigorous Design

AMERICA
MAGAZINES BEYOND THE MAINSTREAM Sign up at www.stackmagazines.com/america

Amount of words Editor thinks will fit on page

Story Length

End of Close

Amount of words Designer thinks will fit on page

Story Lengths

You might also like