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Delhi School Of Internet Marketing
011 - 4062 4179
Delhi School Of Internet Marketing
We Deliver Knowledge To Help You Win
Internet Marketing training Program Objective of the program
Internet Marketing Training Program objective is to make you all the trainees an expert in operating business online. Whether it is a new set up or a running business, the trainee after attending the full Internet marketing course will be able to plan online marketing campaigns and execute them cost effectively. Moreover the course tends to provide an add-on in trainees career by inculcating the skills of Internet marketing.
Training curriculum - What you will learn?
Internet Marketing Overview
Website Planning & Development
Search Engine Optimization
Search Engine Advertising
Social Media Marketing
Lead Generation For Business
Online Advertising
Email Marketing
Creating Internet Marketing Strategy
Google Analytics
Ecommerce Marketing
Making Money Via Adsense & Blogging
Aliate Marketing
Making Money As Freelancer
011 - 4062 4179
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Internet Marketing Overview
What is Internet marketing? Importance of internet marketing How Internet marketing works?
Delhi School Of Internet Marketing
Website planning & development
Types of websites Essentials of a website Planning a website Professional appearance Easy to update Search Engine Friendly Dierence between dynamic & static website
Search Engine Optimization
What is SEO Why we need SEO What are search engines How search engines work? Major functions of a search engine What is trac? Dierent types of trac What are keywords? Dierent types of keywords Tools to nd keywords (paid & free) Google external tool Google trends & insights How to nd relevant keywords? Keywords mix Steps in SEO On page optimization Keywords optimization Content optimization Internal linking Meta tags creation Basic HTML knowledge Creating sitemap Uploading sitemap on website Google webmasters tool Understanding key terms How to get a website index? Quick indexing techniques
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O page optimization What is page rank? How to increase page rank? What are back links? Types of back links What is link building? Types of link building Techniques of link building Directory Submission Articles marketing Blog marketing Press releases Social bookmarking Forums marketing Classieds submission Google maps submission What not to do in link building? Checking your backlinks Local SEO Mobile SEO Top 5 free tools for SEO Top 5 paid tools for SEO Planning SEO of a website Monitoring SEO process Preparing SEO reports
Delhi School Of Internet Marketing
Search Engine Advertising
Introduction to Ad Words Google Ad words Getting Started with Ad Words How to set up account etc. Targeting Search, Contextual or placement Creation of Eective Campaigns and Ad groups Creation of Banners using Display Builders Writing Compelling Ad CopiesDos and Donts Keyword Grouping using Broad Match, Exact Match, Phrase Match, Negative Match Techniques Insertion of Google Conversion code and its importance in Eective Campaigning Costs and Billing Tracking Ad Performance Optimizing Cost per Click Optimizing Ad Performance Optimize Account & landing page The Ad Words Toolbox Keyword Tool, Site Exclusion Tool, Ad Diagnostic Tool Etc. Google Analytics code study and Insertion Google Analytics Report Study and Comprehension Creating Multiple Report Types Google Insights Study
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Google Trends Study Managing Client Accounts Remarketing Tools
Delhi School Of Internet Marketing
Social Media Marketing
What is social media? Understanding the existing Social Media paradigms How social media marketing is dierent than other forms of Internet marketing? Marketing on social networking websites Facebook marketing Facebook proles Facebook fan page creation Examples of good and bad fan pages How to increase fans on a fan page? How to do marketing on a fan page? How to engage fans on your fan page? Facebook advertising Understanding Facebook advertising Creating Facebook ads Best practices of Facebook ads How to increase your ROI from Facebook ads? CPC or CPM- How to pay for Facebook ads? Black hat Facebook marketing Best Facebook apps for marketing your fan page Facebook marketing mix with other marketing platforms Case studies on Facebook marketing Linkedin Marketing What is linked in? Understanding Linkedin Company prole vs individual proles Marketing on linkedin groups Understanding linkedin groups How to do marketing on linkedin groups? Linkedin advertising & it best practices Increasing ROI form linkedin ads Case studies on linkedin marketing Twitter marketing Understanding Twitter How to do marketing on twitter Blackhat techniques of twitter marketing Advertising on Twitter Case studies on twitter marketing
011 - 4062 4179
Video marketing Creating videos How to create videos Uploading videos on video marketing websites Using youtube for business Developing youtube video marketing strategy Advertising on youtube How to increase number of views of your videos Bringing visitors from youtube videos to your website Blogging What is blogging? Benets of blogging Types of blogging Benets of each types of blogging Dierent platforms for blogging Creating your own blog- LIVE Best practices while creating a blog How to make your blog interactive for visitors How to do marketing of your blog Top 5 things that should be present in your blog What not to do while blogging? Showcasing few best examples of top blogs
Delhi School Of Internet Marketing
Lead generation for business
What is lead generation? Dierent ways to generate leads? What are landing pages? How to create a landing page? Best practices while creating a landing page? A/B testing & why is it important? How to convert leads into sales? How to nurture leads? What is a lead funnel? Adopting correct marketing strategy for lead funnel Examples of lead nurturing and strategies to convert leads into sales How to convert dead leads- some examples
Online Advertising
What is online advertising? Types of online advertising Display advertising Banner ads Rich media ads Pop ups and pop under ads
011 - 4062 4179
Delhi School Of Internet Marketing
Contextual advertising In-text ads In-image ads In-video ads In-page ads What are the payment modules? Companies that provide online advertising solutions Tracking & measuring ROI of online advertising Assignment on allocating funds to various online advertising platforms
Email Marketing
What is email marketing? Biggest challenge in email marketing Legitimate/ opt-in email marketing Increasing email subscription/ opt-in list Using softwares to do email marketing Creating your own email list of millions of email ids Best practices of email marketing Writing a good email creative or html template
Google Analytics
What is Google analytics? Why analytics is so important? Setting up your website with analytics Fundamentals of Google analytics Monitoring bounce rate Setting up goals and funnels Setting lters and segmentation Tracking conversions Other analytics platforms Monitoring website performance Monitoring trac sources Monitoring visitors behavior Taking corrective actions if required
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Creating Internet Marketing Strategy
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Ecommerce Marketing
What is ecommerce? Top ecommerce websites around the world Ecommerce scenario in India Why you need a solid ecommerce marketing strategy Formulating right ecommerce marketing strategy Using aliate marketing to promote your ecommerce business A case study on ecommerce marketing
Delhi School Of Internet Marketing
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Making Money Via Adsense & Blogging
Basic in adsense knowledge What is adsense? How to get approved for adsense? Cool trick to get adsense approval by Google Using your adsense account interface Placing ads on your blog What you will learn only at DSIM Creating blogs with our FREE software Then we will share 1 secret method through which you will make money with adsense. How much money you will make? You got to give me 300 hours and we will make sure that you make Rs1,50,000 every month.
NOTE: Very few Internet marketers in the world know this method.
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Making Money With Aliate Marketing
What is aliate marketing? 3 As of aliate marketing How people make millions of dollars in aliate marketing? Aliate marketing history Changes in aliate marketing industry over the years Aliate marketing scenario in India How to be a supper aliate and make tons of money Dierent ways to do aliate marketing Aliate marketing secrets How your trainer makes money in aliate marketing Live examples of how people are making money as an aliate Getting your started as an aliate by getting you approved as an aliate from Indias top aliate agencies Some of the top aliate networks in the world How to get approved as an aliate by worlds top aliate company- commission junction www.cj.com Trainers shares his secrets of aliate marketing Story telling- trainer shows his live example of how he is making money these days as an aliate
011 - 4062 4179
Few companies that your trainers do aliate marketing with arewww.jeetle.in www.snapbid.in www.myntra.com www.ipkart.com www.99labels.com www.bestylish.com www.grabdeal.com www.snapdeal.com
Delhi School Of Internet Marketing
www.timesdeal.com www.fabfurnish.com www.dealsandyou.com www.fashionandyou.com
Your aliate marketing trainer is one of Indias top aliate marketer having 4 years of experience in aliate marketing.
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Making Money As An Internet Marketing Freelancer
How to get SEO & other internet marketing projects from www.freelancer.com- A COOL TRICK
Program Highlights No Teacher Only Experts
Industry Expert led training for all
Training & case studies
Gain practical knowledge of industry
Industry recognized certicate
Join & take your resume to next level
Life time query suport
Through regular forms & query sessions
Weekday/Weekend options
Flexible class timing that suits everyone
Make money online
Best practices for earning huge commission online
Other Benets Enroll now & get a tool worth Rs7000 absolutely free to create unlimited websites without any technical knowledge. Get a Facebook advertising coupon worth Rs2500 absolutely free. Get a Google adwords advertising coupon worth Rs2500 absolutely free.
What Make Us Proud?
Reach UsB-26, Shivalik, Near Aurobindo College Malviya nagar, New Delhi 110017 www.dsim.in Email - [email protected] Mobile - +91 84477 36668 Phone - 011 4062 4179, 4602 4179
260+ 60%
Professional trained
Successful batches
42+
Working professionals
Rated on a scale of 10
8.5/10
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