ASSIGNMENT 1 Consumer Ethics while buying Counterfeit Products
GROUP MEMBERS :
AYESHA KHALID (12121002) IQRA KAUSAR (12121001) HASSAN TARIQ (12121003) KHALIL UR REHMAN (12121010) HAIDER DAR (12121014)
Product Category
Office Applications
Counterfeit CDs
Not genuine licenses Use name of Microsoft
Easy Download for free
Counterfeit CDs easily available at near shops At very low prices
Personal, Social and situational Motives
Low prices
Easily available
People refer to buy these products Its the norm in Pakistan to follow others and what
others suggest
Referents
College and University Friends
Colleagues at Work
Other referents from social networks Relatives
Original Products get harmed
Consumers in Asia find counterfeits less riskier and
they prefer them over originals The sales of original products would be declined in this way Their share will decline