Let’s level up your Google tag game! 📊 This quick tutorial shows you how to set up the Google tag using gtag.js in under 4 minutes. You'll learn everything from finding your tag ID to avoiding common mistakes during installation. Get started now and simplify measurement across all of Google Marketing Platform! → https://goo.gle/4dnpQYp
About us
Introducing Google Marketing Platform, a unified advertising and analytics platform for smarter marketing and better results. Learn more at g.co/marketingplatform
- Website
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http://g.co/marketingplatform
External link for Google Marketing Platform
- Industry
- Advertising Services
- Headquarters
- Mountain View, California
Updates
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Reach a wider audience with YouTube efficient reach line items in Display & Video 360. Efficient reach line items are designed to maximize your unique reach with new potential customers across short and long-form videos rather than showing your ads to the same audience over and over on YouTube. Get started today to unlock the possibilities of your video marketing. → https://goo.gle/3MnM5lb
Power up your video campaigns across screens with Google AI. To grow awareness and consideration for your brand, Video View Campaigns and Video Reach Campaigns can help maximize your ad spend across the YouTube ecosystem. Learn more here 👉 https://goo.gle/3WLBB3w #SummerofAIEssentials #GoogleAds #YouTubeAds
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The Google Tag is your one-stop shop for streamlined site wide tagging across all your Google Marketing Platform products, including Display & Video 360, Search Ads 360, and Campaign Manager 360. Learn more on how to achieve accurate conversion tracking and detailed insights for data-driven marketing success. → https://goo.gle/3yoNpRo
Tagging is key to your website's success! Learn more with our new series: https://bit.ly/4d7VfxR
https://www.youtube.com/
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Drive conversions that bring the most value to your business with value based bidding in Search Ads 360. Learn more to ensure you're prioritizing high-value actions and maximizing your ROI. → https://goo.gle/3yve2E4
Maximize your ROI with value-based Smart Bidding. Automatically set bids to get the most conversion value for your campaign, while staying on-budget. Learn more 👉 https://goo.gle/4cfRBAM #SummerofAIEssentials #GoogleAds
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Short-form videos help you reach your audience with engaging and fast-paced content. Advertisers can access YouTube Shorts through Display & Video 360 and Google Ads, but how do you make your ads stand out and drive results? Discover the latest short-form advertising tips here → https://goo.gle/3Sx3onh
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Enhanced automation helps you improve your campaign performance by using Google AI to learn from aggregated click, conversion, and impression signals to predict the optimal bid for each impression. Learn more about enhanced automation in Display & Video 360 and get started today! → https://goo.gle/3LEB3ax
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Are you enjoying a summer of sports? Fans are — and they're watching their favorite games and events across a wide range of platforms such as YouTube, Roku Advertising, DAZN, DISH Media, and more. With Display & Video 360, you can reach them wherever they are. Click the link below to find out more 👇 https://goo.gle/4fdFjLQ
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It’s World Emoji Day and we are celebrating with a sneak peak of what’s coming! At #GML2024, we announced that we’re adding stickers to YouTube Shorts Ads. Stickers are part of our ongoing efforts to make your ads even better by taking advantage of viewers’ fun and interactive mentality on Shorts. Coming soon to Display & Video 360.
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With Customer Match in Display & Video 360, you can unlock the power of your existing data across Google's properties, including YouTube. Reach your most loyal customers, re-engage your old ones, and connect with new audiences through personalized ads for maximum campaign performance. Learn more here → https://goo.gle/3ybZzN4
Customer Match uses your first-party data to help you re-engage with existing customers — or find new ones, powered by Google AI. Learn more about customer match from our best practices guide 👉 https://goo.gle/3xZbkGG #GoogleAds #SummerofAIEssentials
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Give your audience what they crave: personalized experiences. Google AI offers innovative ways to create engaging content, automate processes, and improve the customer experience. In Google Marketing Platform, you can already put Google AI to work in many ways. For example, generated reports lets you identify key trends and insights in seconds to make better decisions for your campaigns. Learn more → https://goo.gle/4f3811X Learn more here on how Google AI can help you create tailored ads, optimize campaigns in real-time, and gain deep insights into your audience. → https://goo.gle/3LppPqe
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