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Public relations involve using communication to achieve various goals on behalf of an individual, organization, or group, and lobbying is generally defined as seeking to influence political decisions on behalf of an individual, organization, or group. For some, public affairs comprise both lobby and PR, situation in which lobby and PR contribute together to influencing public policies for the benefit of the citizens or for the benefit of certain industries.

I get to recommend PR, public affairs, advertising, creative, political, government relations consultants and attorneys pretty often. There are a few things I consider before passing along contact info: 1) I know them well and have worked with them or seen them in action 2) I trust them 3) They are self-aware enough to know when they are the right fit, and to tell a potential client if they are not the right fit for the project Here is my thought process...

The Internal Side of Public Affairs (6) Why all Public Affairs teams need an internal role In the dynamic world of Public Affairs, where external activities often take the spotlight, it's easy to overlook the vital internal support that keeps the engine running smoothly. I simply can't stress enough the importance of having a dedicated internal role within your Public Affairs team. Consultancies are creating COO roles, Embassies are recruiting local internal PA people to offer continuity to rotating diplomats and in the corporate world there are centres of excellence and group roles. I want to double down on why these roles are so important. Streamlined Processes: An internal support role ensures that all internal tasks, from drafting position papers to internal reporting, are handled efficiently. This not only saves time but also ensures consistency and accuracy in your external and internal messaging. It also allows you to actually create and follow a process…. Resource Allocation & Public Affairs Team Empowerment: Having a designated internal team role is about strategically allocating your resources. External-facing Public Affairs roles need internal support to ensure that the necessary groundwork is laid behind the scenes. This makes them more efficient as they spend more time externally facing. Coordination & Preparedness: In times of crisis or high-pressure having a well-oiled internal support mechanism is invaluable. Whether it's gathering data for rapid response or coordinating the internal machinery of your organisation, this role ensures that the team can navigate challenges effectively. As I constantly say the issues change but the structure and process stays in place. Consistent Messaging: Consistency is key in Public Affairs – both internally and externally. With an internal support role in place, you can ensure that all internal documents and reporting align with both your organisation's strategy and objectives, and your own internal recognition plan. The internal support role is the backbone of many successful Public Affairs teams. It's not just about what happens on the frontlines; it's about the meticulous groundwork that paves the way for impactful external engagement. This is a specialised role and one that unlocks the potential of a wider Public Affairs team. So, here's to recognising this key role that works tirelessly behind the scenes to ensure that the Public Affairs team operate at their full potential.   Get in touch with me if you want to discuss more, or just have a (therapeutic) chat.   🚀💼 #PublicAffairs #TeamDynamics #InternalSupport #CommunicationExcellence #AdvocacyStrategy #GovernmentRelations   Liora Kern Pär Nygårds Dr. Per-Erik Wolff Dr. Stephen Massey Craig S. Fleisher Dimitris Vartholomaios Anders Kopp Paul Shotton Peter Lochbihler Sean Conner Aaron McLoughlin Andras Baneth Wouter Lox Claudia Breure Pieter Walraven Carmen Muñoz Jodar Irene Matías Campano

The goal of public affairs work is to effectively communicate the organization's message, protect its reputation, and achieve its strategic objectives. Public affairs work encompasses a range of activities aimed at managing an organization's relationships with stakeholders, shaping public opinion, and influencing public policy. It involves communication, advocacy, and engagement with various audiences, including government officials, the media, community groups, and the general public. Public affairs professionals often work to promote the organization's interests, build goodwill, address issues, and navigate regulatory and political landscapes. This can include activities such as lobbying, media relations, community outreach, public relations campaigns, and crisis management. A great picture with H.E Deputy Prime Minister Say Samal, Minister of Land Management, Urban Planning, and Construction.

🌟 Elevate your career as a successful Administrator and Public Relations Officer with these essential tips! 🚀 #AdministrationExcellence #PRStrategies #CareerGrowthOpportunities ✨ Let's navigate the path to professional success together! 💼🌐 #LinkedInCaptionGenerator #CareerDevelopment #SuccessTips

Discover how ADEPT Strategy & PR excels in government affairs and public relations. Watch our video to see how we navigate complex political landscapes and advocate for our clients. Reach out to access our extensive network and services. #governmentaffairs #publicrelations

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