VeraSafe reposted this
Some really great panel discussions at Privacy Symposium this week. For example, the one about online direct marketing: Dr. Sachiko Scheuing highlighted how online advertising has democratized the landscape. Small companies now have access to advertising opportunities that were once exclusive to big corporations. She also debunked a common myth—advertisers don't merely track users indiscriminately; they track to personalize ads. Peter Craddock emphasized the strides European AdTech companies have made in compliance, particularly steering clear of sensitive category data, which has become a "no-go" area. He provided an interesting perspective on dark patterns, suggesting that not all are bad and there's a crucial distinction between lawful and unlawful dark patterns. Tobias Judin 🏳️🌈 underscored the necessity of reinstating actual choice for users. He argued for putting humans back in the loop and warned that without improved compliance, legislators might be inspired to curtail online advertising. Luca Bolognini shared innovative ideas to enhance transparency in online advertising, which could empower users to make more informed decisions about their data. Kudos to Elise L. for her skillful chairing of the debate. VeraSafe #PrivacySymposium #OnlineMarketing #AdTech #DataPrivacy #UserChoice #Compliance #Transparency #DataEthics
Thanks Danie for the write-up and for attending!
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