PARIS TEXAS’ Post

Please let me to introduce you to the extraordinary journey and creations of Alice Le Ster (1998). Read the full article here -> https://lnkd.in/eQ4vXATX

Which European luxury brands can still rely on China’s market? 🤔 In her latest article for The Wire China, Rachel Cheung delves into this topic, exploring how domestic designers are poised to capture a share of the market. I’m thrilled to have contributed to this insightful piece. ⬇ 🔎 What’s the article about: For the last two decades, Europe's luxury market has relied heavily on Chinese consumers. However, with #China's economy now facing uncertainty and local designers rising, foreign luxury brands are at a crossroads. The article examines how this shift presents opportunities for chinese designers. 📌 Key insights from the article include: - The ascent of Chinese designers like Chen Peng and Robert Wun on the global stage. - Evolving market dynamics within China's luxury sector. - The importance of cultural authenticity and navigating consumer sensitivities. - How digital platforms help local brands expand their reach and influence. - What the future might hold for these local brands... I'm honored to be featured alongside esteemed experts and industry peers such as Jing Zhang, Daniel André Langer, Chloé Reuter, Jacques Roizen, Thomas Piachaud - 唐骏鹏 , Renee Hartmann, Fabio Becheri, Yishu Wang, and Jillian Xin (definitely a five-stars casting! 😅 ) What are your thoughts on the future of China’s luxury market and its local designers?

My latest article reviewing two excellent Alaia exhibitions is now live!

Newest chapter of The Couturier is now here! https://lnkd.in/e8eHdHMq

Did you know that I used to work at Twentieth Century Fox Films, in London? I worked in the European Marketing Office (for two years, back in the 1990s!) and while I was there, we launched the biggest grossing film of all time (at that time) - Titanic, which was the first film to earn more than $1bn globally at the box office. The job was as glamorous as it sounds: we went to premieres with stars and royals, watched new Fox releases during the day, and we'd talk about films all day long. As an avid movie goer, it really was my dream job! One of the best things was watching all the new films before they came out, because all of the distributors would swap new releases on Wednesday nights for staff screenings (and they were actual films, back then, in canisters, that got transported around Soho by couriers. So much has changed in terms of technology and how people consume content.) I've started watching weekly movies again - I'm having a movie afternoon on Sundays - and last weekend I watched "Mrs Harris goes to Paris"... Have you seen it? It was so enjoyable on several levels: as well as being transported to the city of light, and swept away by high fashion, I had a lightbulb moment about how architecture is like the House of Dior. Stay with me here! In 1957, Christian Dior's already iconic haute couture brand was struggling to survive. There weren't enough clients to support the hugely labour intensive business model. Then along comes Mrs Harris - a cleaning lady from London - with a literal bag of cash to spend on a one-off dress. (Who wouldn't love a few more Mrs Harris clients?!). In her week at the atelier, she realised what the house needed and pushed the accountant to step forward with his big idea to save the business: introduce ready-to-wear. (Yes, I'm aware that this is a movie, and I've fully suspended my disbelief!) It turns out that Dior did introduce pret-a-porter (aka ready-to-wear) in 1967, and today the brand continues to offer both: 💃the super-luxury, reserved for a few custom offering, and 👗the slightly more affordable off-the-shelf offering. The "high" offering informs the "low" offering, and drives the demand for the more accessible product. That's what architecture needs to do, to remain relevant AND address some of society's greatest challenges (climate emergency; housing crisis; diversity, equity, inclusion and belonging). This transformation won't be easy, but it will be worthwhile. Are you ready to make the switch from haute couture only, to haute couture AND pret-a-porter? #mrsharrisgoestoparis #movieinspiration #affordablearchitecture #architectureisforeveryone #architecture #architects https://lnkd.in/gRWUnhE2

My illustrated series for #Houbigant explored the Royal theme, setting every #fragrance in a luxurious and opulent background, relating every #perfume to a specific character: https://bit.ly/3Cv92Lu

SON OF A STAG’s latest campaign has a clear message: “Find Your Style.” We’re embarking on a multimedia campaign across our social platforms, website, and in-store with the goal of creating visibility around some of the most hotly debated aspects of menswear and premium denim. The heritage world can seem formidable, with opinionated voices often dominating the space and making newcomers feel overwhelmed – we want to change this. Through a series of carefully researched guides, we’ll explain the history and production methods behind many of our gateway items to create an atmosphere which gives the audience space to find their own personal style instead of limiting them into a single, trend-driven uniform. We’ll talk about the benefits of certain fabrics, cuts, and silhouettes to give unbiased advice on how to dress for your body type and lifestyle. As it runs through the summer, the goal of the “Find Your Style” campaign is to equip our current audience with in-depth explanations of our most popular brands, whilst also drawing interest from new markets by making our store and garments accessible to those who may have been previously interested, but not known where to start. We believe that by fostering a welcoming community around the SON OF A STAG brand, we aim to establish ourselves as the leading name in the growing heritage market. Check out the campaign here: Teaser - The Gallery: https://lnkd.in/eRpUSkNj Episode 1 - What is Selvedge Denim?: https://lnkd.in/edjxgRTa #Marketing #Ad #Campaign #Menswear #Fashion

https://lnkd.in/guxZ8AX8 What do Met Gala looks tell us about our cultural perception of beauty? How does that perception align (or fail to align) with transcendental beauty? Check out my article on Crisis to learn more.

Sydell Miller said "I collect pieces I love. Each piece I collect speaks to me in a language of art and design and always excited me when I saw them for the first time. Even today, these pieces still make my heart flutter with joy." These words articulate what I’ve always felt, but recently started to experience as I purchase my own art. Art is not just a decorative element, it’s an emotional anchor that connects us to our experiences, memories, and aspirations. Each piece we encounter has the potential to resonate with our personal journeys, prompting feelings of joy, nostalgia, or inspiration. Finding a piece of art that speaks to you is incredibly important. It can transform your space, elevate your mood, and even spark creativity. Whether it’s a painting, sculpture, or any form of artistic expression, these pieces remind us of the beauty that exists in the world and our unique perspectives. As we navigate our professional lives, let’s not forget to embrace the artistry around us. Seek out those pieces that make your heart flutter, and allow them to enrich your daily experiences. After all, art is a vital part of who we are, reflecting our individuality and enhancing our connection to the world. Adele Greenberg Paul Greenberg #ArtInspiration #Creativity #PersonalGrowth #SydellMiller