Matthieu Lorrain’s Post

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AI & Creativity, Google DeepMind

🛹🥇The Olympic Games are using AI to enable multi-camera 3D Replay. 🔥 Reminiscent of Matrix's "bullet time" effect, it turns the athletes performances into "liquid" experiences available to all on TV broadcast. 🏆 The Olympic Broadcasting Services (OBS) has partnered with Alibaba Cloud to create cloud-based multi-camera replay system that uses machine learning and deep neural networks to create detailed 3D scenes. 🎥 Cameras placed around the venues capture footage, which is then transformed into high-quality 3D models. This allows for smooth and realistic virtual frames from new angles, making actions like rotation more fluid. 🎾 During Paris 2024, the AI-enabled replay system will be used at 12 competition venues for events including beach volleyball, tennis, judo and rugby. 🏀 I have spent several years exploring the concept of 3D replay to enable virtual camera controls. This led to a US patent and a proper launch with the NBA in 2022; bringing to life the most iconic dunks with customized 3D avatars (as part of the Pixel Arena). While the Paris 2024 replay is not interactive, I am excited to see this type of experience brought to so many viewers. Sport is liquid 💧 #paris2024 #genai #sport #sportai #3Dreplay

Replay Technologies has such demo from the 2012 Olympics. The company was later acquired and resulted in Intel True View, which was used in NBA, NFL,M LB, etc . They even won an Emmy award for the development. Trying to brand this as new is laughable.  https://youtu.be/N1kgt2VDjdM?si=geSUxDHJCIWTuw5D

Damien Boure

Studio Designer @ Center Parcs

2mo

The advantage of the bullet time technique in The Matrix is that the subject continues their movement in slow motion without distortions 😍

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Otman MECHBAL GRACIA

Marketing Project Manager, Polyglot Engineer passionate about sustainable initiatives. I love sports, learning, and experimenting with new skills. I'm part of a book club and a tech community in Tenerife Canarias, Spain.

2mo

Nice 😊 Can’t wait to see this in VR or Apple Vision Pro.

Ben Mottershead

Connection is Key 🔥 Founder - Never Dull Studio & Never Dull TV 🏴☠️ Owner - Glug Events 🍻

2mo

EA skate vibes and I'm so here for it 🔥😎

Kyle Skinner

Emerging Technology in Entertainment

2mo

Saw this yesterday and I gotta say it looked so out of place. The concept is cool but if it takes you out of the action it doesn’t seem that valuable as a tech.

AELI Han

Senior Management Consultant @ IBM | MBA, Product Design, multi-experience designer

2mo

The IBM Japan team announced a similar case project with Canon in 2021. https://global.canon/en/vvs/

Feel Like in Tony Hawk 😍

Joseph Dalton Bedore-Sneed

Ecommerce Project Manager. Graphic Designer. Photographer. Web Developer. Data Management. Social Media Management. Team Leader.

2mo

Things no one asked for for $800, Alex

Djon Di Benedetto

Co-Founder EnhanceThat | 3D Visualisation | Optimization | Automation

2mo

They did stuff like this 15 years ago. No AI needed... https://youtu.be/FR_ZD-5FaKA?t=68

Sebastian Becher

Senior Manager Post Production at Red Bull Media House

2mo

The technology is cool. It's use in the Olympics is strange though. No real advantage, it looks like a technical gimmick, a solution without a problem to solve. Also, its fidelity is completely different than the main cameras, which is taking you out of the immersion. All in all, for me a net negative for the consumer, sorry to say.

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