Marktplaats’ Post

🚀 Case Study: Rocksmith Activation at SXSW 🚀 One of our earliest and most exciting partnerships was with Ubisoft, spearheaded by the visionary Shane Bierwith. Recognizing my passion for guitar, Shane entrusted NEWSCIENCE with the task of promoting and executing hands-on demos for their revolutionary game, Rocksmith, at SXSW. Ubisoft collaborated with Rolling Stone and set up an eye-catching tour bus outside the RS venue in Austin. Here's how we made this activation unforgettable: 🎸 Street Team Magic: We assembled a dynamic street team to engage SXSW attendees and draw them to the Rocksmith bus to demo the game. We had a line around the block of folks waiting for their chance to play. 🎨 Promo Collateral: Our team designed and distributed stickers, T-shirts, lanyards, and giant guitar picks to create buzz and brand visibility around Austin. 👨🎤 Musician Integration: We hired talented guitarists from local bands performing at SXSW to run the demos. This not only provided attendees with authentic insights from real musicians but also offered these artists a chance to earn extra income during the festival. The result? A phenomenal win/win: Musicians got to make extra cash to help cover the cost of their trip, and Ubisoft received enthusiastic, genuine demonstrations of their innovative game. 📈 This activation was a testament to NEWSCIENCE's creativity, strategic execution, and ability to deliver impactful results. Looking to create unforgettable experiences for your brand? Let's connect! #Ubisoft #Rocksmith #SXSW #CreativeAgency #MarketingStrategy #BrandActivation #GameMarketing #NEWSCIENCE #ExperientialMarketing #CaseStudy #ClientSuccess https://lnkd.in/e_CASh7u

Updated my presentation about science-based tips for data visualization yesterday with results from a scientific paper published in October 2023. Printing my session card right now.

The WGRA 2024 agenda is shaping up to be a great one. We've got tribal regulators and operators from Wisconsin and around the country, state and federal regulators, industry experts in AI, responsible gaming, integrity monitoring, cybersecurity, sports wagering, surveillance, and more. Register today for WGRA 2024!

If you work in mobile games, you should sign up (for free) for The #GamemastersSummit on the 21st of February. Powered by Kwalee and set up in association with PocketGamer.biz it'll be a fantastic forum of collaboration, debate and insights. Open to everyone, this one-day digital conference will play host to several heavyweight industry panellists over two tracks:- * The Emerging Track - for students and those new to the industry looking to plan their career * The Expert Track - for established industry pros looking to discuss and debate the current and future trends in mobile games. The agenda covers all key topics and disciplines including:-  🕹 Mobile Game Development - Hybrid, Casual and Hyper  💰 Game Publishing - how to launch a hit game  📈 User Acquisition - more players, less CPI  💸 Monetisation - show me the money  👩🎨 Game Art - look good, play good  🕴 Career Guidance - start your journey  💽 Data Science - truth in numbers  🖼 Creative Ad Optimisation = better conversionSign up for FREE via this link  https://lnkd.in/gUj-Msm6  and join hundreds of mobile games professionals for an engaging, educational and fun day of learning and sharing. #event #gamesindustry #gamedev #gamedevelopment #games #gameplan #gamedesign #gameart #gamenews

Help us test and get NGN 1,000 for free 💰 Call for Volunteers to join the Pilot test for Batlaz. Batlaz - An online trivia and gaming platform where individuals play games and win money. Think of Sporty bet but rather than football, you bet on your IQ. The goal is to have 100 persons on this pilot. I’ll credit your Batlaz NUBAN accounts with NGN 1000 each for you to play games. After conducting a minimum of 10 rounds of games, we can say this pilot is completed (successful or not). After the completion, NGN 1000 will be credited to your bank account as a token to appreciate your participation. Instructions. 1. Head over to https://lnkd.in/d5zca3C2 to create an account. Ensure to log in and go to your profile to verify your email address. 2. Go to your wallet, and click "Add money to wallet" to get your dedicated NUBAN. 3. Complete this form with the correct details. - https://lnkd.in/dAyJT5A3

Continuing to reduce the footprint to optimize operations and leverage flexibility. Now that's making adjustments. This move aligns more with the most recent published AUV being sub $5M. It also adds potential markets to the development map which should translate into an increased potential location count. Who doesn't want more of those Mozzarella Logs or Devils on Horseback, Catfish Atchafalaya and *Doughnut Bread Pudding? The most impressive part of this may not be the most obvious. Bare with me. Walk-On's has been committed to the evolution of their brand. They do so with pace and intentionality. Personally, I've not loved every move made. Especially some of the personnel decisions. However, moves are made with the best collective interests in mind. In 2023 they updated to Toast from the legacy Aloha system to leverage a cloud based central hub for their tech stack. During that same time they tapped into the best in the business Nabeel Alamgir🦄 and his Lunchbox platform. They had already began working a new smaller proto, the "Bulldog" buildout. Menu innovation doesn't get overlooked, go checkout the fry revolution they just had. They rollout strategic marketing initiatives with well communicated quarterly milestones. Brandon Landry, Drew Brees, and Dak Prescott bring an added level of authenticity to the Sports Bistreaux theme. The franchise community also has some really impressive operators like Mike Lester, as well as DBMC RESTAURANTS that are exemplary brand ambassadors. Smaller footprints might cap the number of TVs that you can fit into a location, (Wichita still the record holder 3POINTE RESTAURANT GROUP-ROGERS, LLC ???), but it may be worth the sacrifice. What's impressive about this move is that Walk-On's appears to be committed to enhancing and protecting the investment of the stakeholders for the brand. Their Franchisees, the teams, and the guests. Just my opinion 🤷 Have a Happy 4th!

Marc Andreessen and the CEO of BRELYON, Barmak Heshmat, agree that there is likely a revolutionary new art form on its way at the intersection of AI and immersive media. Marc calls it the artificial dream that can go on forever. Barmak calls it the diffusion of Generative AI in the media stream: a more diffused recommendation system. This new form of media will land somewhere between a video game and a movie and will play almost like a personalized stream of consciousness created specifically for the viewer. Instead of your computer recommending content for the viewer to watch, it will instead seamlessly integrate into the current piece of media by using generative AI. At BRELYON, we are working to make this idea a reality by engineering the future of screens and generative media. ✨ #ai #innovation #ultrareality

Today, I would like to share with you the maze-themed game I designed in collaboration with Üretken Akademi.You can experience the game by clicking on the link: [https://lnkd.in/d35K8zkp].

Funtico: revolutionizing gaming with epic fun fueled by exciting rewards Funtico is a brand new gaming ecosystem where epic fun is fueled by exciting rewards. We aim to bridge the gap between Web2 and Web3 gaming with a comprehensive ecosystem that meets gamers' needs. Funtico is designed to be the go-to choice for game publishers and the ultimate destination for all gaming enthusiasts, offering limitless enjoyment and incredible rewards with a wide variety of game genres from casual to hardcore games ranging from indies to AAA type of quality. The gaming industry's continuous evolution calls for something beyond technological skill to truly stand out; it demands visionary foresight, innovative approaches, and a deep commitment to forging ageless experiences. That’s why the vision of Funtico is to become Web3’s most gamer-centric platform built upon three fundamental principles: timeless fun, smooth gameplay, and worthwhile rewards. Become part of Funtico now 👉 https://cutt.ly/8wZcvM4h https://lnkd.in/dPWTUMZW

I participated in a unique experience that no other club tournament in the world had offered before. The Basketball Champions League, the fans, the players, and the four participating clubs - Lenovo Tenerife, Peristeri B.C., UCAM Murcia, and Unicaja Baloncesto - wrote a page of basketball history in Belgrade by playing the first-ever games of an international club competition on a glass floor equipped with LED panels. The state-of-the-art surface revolutionized the game experience as it allowed for interactive applications and featured the ability to add player tracking, making it possible to display live stats and achievements on the floor. This innovation was part of a package designed to enhance fan interaction and engagement. We immediately saw an opportunity with Scorestars to host interactive tic-tac-toe half-time shows on the LED floor. Here is a picture of me standing on the LED glass floor. Pretty wild, eh?