Juventus Football Club’s Post

The Vital Role of Social Media Interaction in the Sports Industry on X. https://lnkd.in/ecTBE739

Formula 1's social media revolution is revving up. 🏎️💨 Account Manager Hatty French unveils the secrets behind F1's social media triumph, revealing how strategic and authentic content strategies have demolished the sport's once-exclusive "boys' club" image, attracting a younger, more diverse audience. Delve into the depths of F1's social media revolution with our Battenhall Sports Social Review: https://btnhl.com/3rT2g32 🏁 #BattenhallSportsReview #SportsMarketing #DigitalMarketing #SocialMedia

Learn how localized social media advertising can help your beverage brand capture a significant market share during the Paris Olympics. Check out Tiger Pistol’s latest blog!

Are sports fans part of your target market? If the answer is yes, why not build a digital advertising audience based on the paid viewing areas at the Olympics Opening Ceremony? Azira analyzed the #Olympics Opening Ceremony to find out how many fans traveled to Paris from the U.S. and what states they came from. Check out the results and read more: https://lnkd.in/g2YgxAGE #consumerbehavior #digitaladvertising

💡 𝟱𝟯% of brands say that targeting the right audience is the biggest challenge they face when running sports campaigns 🗣 "Improving our targeted media around sports events" was the focus for one brand's increased budget in 2024 💡 𝟳𝟴% don't yet have a first-party data strategy for sports fans, but 𝟰𝟭% see it as a top priority 🗣 "We need to redesign our post-cookie strategy", one brand said In an exclusive new report, we uncover the boldest strategies, most important challenges and hottest trends that marketing executives at some of the world's biggest brands are deploying to target fans in this unique year for sport. 🏆 Download our 𝗦𝗽𝗼𝗿𝘁𝘀 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗥𝗲𝗽𝗼𝗿𝘁 𝟮𝟬𝟮𝟰 to learn which sporting events will gather the most marketing attention, how first-party data is fast becoming a number one priority, and how running an omnichannel targeting strategy provides a winning formula when it comes to the modern sports fan. 👇 #sportsadvertising #sportsfans

Where are brands and sponsors spending their budgets in 2024? What are the biggest challenges facing sports marketers in this epic year of sport? You'll find the answers in the new report from Genius Sports... #sportsmarketing #sponsorship #sportsadvertising

🆕 We surveyed marketing leaders at 100 brands – from Nike, McDonald's and Visa to Samsung Electronics and PepsiCo – to uncover the winning strategies and innovative tactics that will define sports marketing success in 2024. ❓ Where are brands spending their budgets right now? What are the biggest challenges facing sports marketers today? And what channels present the biggest opportunity ahead of an exciting sporting summer? 𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗶𝗻𝗰𝗹𝘂𝗱𝗲: 💡 𝟴𝟮% of brands say awareness is a primary objective when targeting sports fans 💡 𝟳𝟴% don’t yet have a first-party data strategy for fans, but 𝟰𝟮% say it's a top priority 💡 𝟱𝟮% of brands say that social media engagement is a key measure of sports sponsorship success Read now. #sportsadvertising #sportsfans

Social media is a game-changer for sports marketing, offering brands a powerful platform to connect with fans, boost engagement, and drive loyalty. Harness the power of social media to keep fans updated, entertained, and connected to their favourite teams and athletes. ⁠ ⁠ #SportsMarketing #Canada #SocialMedia #FanEngagement #DigitalMarketing #SportsFans #MarketingStrategy⁠

Sports Industry Adspend Report (Jan – Jun 2024) The Paris Olympics opened on July 26. According to admanGo, driven by the Olympic craze, the sports industry’s adspend from January to June 2024 reached $170 million, a YOY increase of 41%. Among Social Media adspend, Instagram accounted for 52% of the market share. The report also included industry adspend trends from January to June, media market share of various media, the top 10 Advertisers, as well as detailed Social Media advertising information. Interested in learning more about the latest sports industry advertising information? Please call Esther Wong (2836 6792) or Jonas Wong (2151 3395) to arrange a meeting at https://bit.ly/3170la0. Full Report: https://bit.ly/3WSUxyP

Dive into our latest survey results to uncover key insights that will define sports marketing success in 2024! Discover where brands are investing, the challenges they're facing, and the top opportunities ahead of an exciting sporting summer. Read now to stay ahead of the game.