Jornalismo | Analista de Comunicação e Marketing | Analista de Comunicação | Analista de Conteúdo | Repórter Multimídia | Produtor de Conteúdo | Mídias Sociais | Social Media | Marketing Digital
How did Spotify enhance its global reach?!
“Spotify“ made a huge leap in the music streaming business, through understanding local markets and expanding its International Footprints, bringing Audio to 80+ New Markets, to achieve their ongoing commitment of building a truly borderless audio ecosystem. Where it adapted its user interface, recommendations, and marketing campaigns, localized its content & features to reflect the languages, currencies, and cultural nuances of each market.
Learn more about other brands’ case studies through Transrare’s website: https://transrare.com/#Transrare#Localization#Translation#Interpretation#TranslationServices#Cultures#Liguistics#Globalization
Best Surround Sound Systems: An Enthusiast’s Guide
Ever wondered what truly immerses you in the storyline of your favorite movie or makes you feel like you’re right in the middle of a live concert? The answer is a top-notch surround sound system.
Like #touring or #recording in the studio (or bedroom), #livestreaming requires 'stuff.' That stuff will come in the form of computer hardware, software, musical instruments and additional tools such as audio interfaces to get great sound for your #livestreams.
Music Radar has tested out several audio interfaces from brands including Mackie, Elgato, Roland and PreSonus. #StageIt is free of any endorsements or partnerships with any of these products, but we do encourage artists to take the time to investigate these and others as part of getting their best sound and performances.
Whether using StageIt for ticketed livestreams (w/ fan engagement, chat, tipping, marketing services) or any #platform, as an artist/ performer you will want to have high quality set up, production and quality. Gear and equipment ('stuff') can easily become a never-ending cycle, so it is of course important to manage that in consideration for your revenue and income opportunities for your livestreaming.
https://lnkd.in/eXsf9dgX#audio#audiogear#musictech#studio#recordingstudio#musicbiz#musicbusiness#musicindustry#streaming#audiovisual#Twitch#Youtube#livestreamer#musician#musicians#audiointerface
That's the whole world population! 😳
Crazy numbers, but not surprised. These are my hot takes:
1. Spotify has been part of many people's lives. I mean, almost in every stage of our life. You can have playlist from when you fall in love, heartbroken, your wedding day, your birthday, for a good night sleep, exercise, deep work, and many other things. (Heck, I even have a playlist called "For the Restless Heart" consists of my fav Quran surah for when I feel overwhelmed)
2. It's heavily influenced by the K-music culture. I've been following one of K-pop group for several years and witnessed how militant and well organized fans online to support them. The goal is to improve their digital scores by streaming their music as much as possible when they're having a comeback or new release.
As a fan, they will make a new dedicated playlist to stream that particular song. But since listening to the same song on loop will 'hurt' the score, they will add other songs and it will look like this: Main Song, Song 1, Song 2, Song 3, Main Song, Song 4, Song 5, etc. Now multiply that with the number of comebacks and releases! This strategy is not only done by fans in SK.
Would love to see the real study case for SK users though!
Founder and CEO of Spotify - Founder Prima Materia and Neko Health
If you asked people what differentiates Spotify, one of the things they always cite is our playlists...but not all of the great ones are created by us. In fact, there are ~8B user-curated playlists on the platform, with 725M created since the beginning of 2024 alone. Fun fact: the country in the world that makes the most playlists per user is South Korea -- 50% more than any other 🇰🇷 🎶
Football Coach
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