Cowboy Ventures’ Post

Transcript

Like, did you have to convince folks that the Zanzibar approach was the right approach or was there already enough momentum there where folks were looking for a product solution that was based on Zanzibar? Whenever I have an idea, I'm like other people probably had the same idea. So there's probably 10 other companies that are out there trying to build Zanza bars right now. And by mid 2020, none of them had popped up. So during that time, I think there was interest in Zanzibar, but there were no solutions for people to go and adopt. So that's when we're like in this past year, nothing has changed our mind that this is the right way to do authorization. No one is doing it yet. Maybe it's an intractable problem. Let's try to build a prototype. Let's see if we can put this out into the world. What has been the hardest or lessons you learned to try to, like get people to either adopt or incrementally adopt? People don't want to switch platforms without being able to tangibly hold on to some value 1st. And it should be something super difficult, something that they weren't able to do or were struggling to do or would have taken, you know, a year or two to do with what they had and then coaching them on how to think about migrating over to that first use. Case and seeing that value. And then once you've got that and once you've proven that it works and that it's giving them the flexibility and the scalability that they need, then you can sort of expand your use cases out from there.