Caron P.’s Post

I recently met the founder of Simply Gum, Caron P., who felt that gum shouldn't be made of a synthetic plastic base and took it upon herself to create her own. Over the last 10 years, this inspiring female AANHPI entrepreneur has expanded from Simply Gum to Mints, Gummies and Chocolate. She is building a brand that is living its name -- simple, natural ingredients with packaging and storytelling to match. As mentioned during this week's Office Hours on brand building, we had the chance to talk about brand building, product extension strategies and more. I've had the pleasure of trying Simply products (thanks, Caron) and I'm sold! Simply delivers quality snacks that are delicious and satisfying. I encourage you to connect with Caron, explore Simply's range of products and consider what you can learn from the brand she is building.  

Now that our Salted Peanut Date Bars are available at Whole Foods Market, we are looking forward to more of you trying them! Our candy bars start with an organic deglet noor date base, then we mix in something crunchy (Peanuts for our Salted Peanut bar and Cacao Nibs for Triple Cacao), and everything is coated with decadent fair trade dark chocolate. We don't add any cane sugar, artificial sweeteners, flavors, or colors! A better-for-you alternative to your conventional favorite.

Our CEO, Caron P., went to her local Whole Foods Market today to check out our Peanut Butter Crispies and Salted Peanut Date Bars on the shelf. Whole Foods was the first retailer to carry our gum, so it’s extra special to us that they’re the first major retailer to carry our chocolate line too! You can now find our new Peanut Butter Crispies and Salted Peanut Date bars in the candy aisle of Whole Foods Market stores nationwide.

Exciting news!! Caron P., our CEO and Founder, has been named to the Inc. Magazine Female Founders 250 list! This award is a huge honor for us and a testament to Caron and the culture she has created at SIMPLY. With her inclusion on this list, Caron has been recognized as one of America’s most dynamic, pioneering, and inspirational women entrepreneurs. Thank you, Caron, for inspiring us all. Thank you to our SIMPLY fans who believe in us and our mission. Check out the full list here, https://lnkd.in/dxNmqcgM