Beusse Sanks, PLLC’s Post

As #trade_secrets do not require registration, the emphasis lies on #strategic_information_management, to prevent unauthorised disclosure, limit access, training and awareness raising of employees and legal protection against misappropriation...

Coca-Cola’s recipe, McDonald’s Big Mac sauce or the Google search algorithm are all famous examples of trade secrets. A trade secret is any confidential business information that gives a company a competitive edge. It must have commercial value and its holder must take reasonable steps to keep it secret – by instance, through a non-disclosure agreement. Trade secrets aren’t registered at any intellectual property office, but they can be sold or licensed to a third party. However, if the secret is discovered or legally acquired by others and disclosed to the public, the owners of the information lose exclusivity over it. Industrial equipment, genetic materials, business plans or even an idea for a TV programme can qualify for trade secret protection: https://lnkd.in/eQcSJZMc #tradesecrets #intellectualproperty

Research shows that protection of trade secrets is essential! Litigation takes place predominantly in the manufacturing sector. The most commonly enforced trade secrets involve: downstream commercial information, such as distribution methods, and customer lists. Of course, the protection of proprietary software, recipes and other confidential information is equally important for businesses. #tradesecret #confidentiality #NDA

I always find it fascinating how everyday things, like those bright yellow Post-It sticky notes I have my agenda covered with, can be considered trade secrets. It makes one realize just how much goes into creating a successful brand. This post offers a good general overview that the devil (success in these cases) hides in details.

#trade_secret is maybe the less frequent IP form, the great unknown. It may be due to its “fragility”, but it is very powerful if a solid protection strategy is defined. There are plenty of successful examples.

Our recent poll for our True or False statement! All businesses have trade marks. An incredible 30% of our audience thought this was TRUE and 70% thought this was FALSE. The answer is TRUE! A trade mark is any sign of the origins of the goods or services being sold, so your business name, at least, is already a trade mark, even if you haven’t yet registered any trade marks. We always offer a free discovery call, so send a DM or call 01633 357 051 for more information. What are your thoughts on the question below? The Patent Office is responsible for enforcing registered trade marks. #intellectutalproperty #RobertsonIP #patents #trademarks

A trade secret is any confidential business information that gives a company a competitive edge. Trade secrets aren’t registered at any intellectual property office, but they can be sold or licensed to a third party. Recipes or fragrances can be examples of trade secrets. Learn more in this video by IPKey_EU. #tradesecrets #intellectualproperty

A concise overview of trade secrets here. It is often advisable to adopt an internal policy on such trade secrets. Additionally, businesses with multiple partners should make arrangements with business partners for the destruction of all documentation relating to trade secrets after the termination of the business relationship. #intellectualproperty #brandprotection #tradesecrets #trademark #registereddesign

From soda to software, intellectual property matters. In a recent court case, patents for a sweetener used in Coke Zero came into question. What happened and what was the court’s decision? Read more from our IP experts: https://bit.ly/3XagsRY #IPMatters #intellectualproperty #patents

Once a trade mark has been registered for over five years, it is subject to use requirements and is vulnerable to attack by a third party on grounds of non-use, to the extent it has not been used. Gloria Parmesan provides an insight on the DPG Deutsche Pfandsystem (DPG) v Užstato sistemos administratorius VšĮ case. #Intellectualproperty #IP #Trademark #Law https://lnkd.in/eExus5Cm