Ashley Tindall’s Post

🔍 Discover RETLAY: The All-in-One Platform for Retail RETLAY empowers luxury and fast fashion brands across five key modules: - Visual Merchandising: Plan, execute, and measure captivating store displays. - E-learning: Engage and train frontline staff with tailored learning paths. Operational Management: Streamline tasks, store visits, and compliance tracking. - Team Communication & Engagement: Enhance collaboration with centralized chats, file sharing, and real-time notifications. - Category Management: Optimize space allocation and product placement using data-driven insights. Does this sound like a relevant topic for you and your team? Let’s talk!

"𝗚𝗲𝘁 𝘁𝗵𝗲 𝘀𝘁𝗼𝗿𝗲 𝗼𝗽𝗲𝗻𝗶𝗻𝗴 𝗿𝗶𝗴𝗵𝘁—𝘀𝘁𝗮𝗿𝘁 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲𝘀𝗲 𝗽𝗿𝗼𝘃𝗲𝗻 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀" Check out my guide "Mastering Store Openings - VM Tips and Strategies" From planning to execution, successful store openings require a strategic approach. I’ve put together a comprehensive guide full of visual merchandising tips and strategies to help you create impactful, customer-driven store launches. Whether you're prepping for a new location or revamping an existing one, this guide has everything you need. #VisualMerchandising #StoreOpening #RetailSuccess #StoreLaunch #abdullahvmcreations

Our Brand Reps aren’t just visual merchandisers. They excel in conducting product demonstrations, training store associates, and managing restocking tasks—even relocating shelves and displays. For this program, our Brand Reps embraced one of their many roles to host a themed event. They shared their product knowledge and demonstrated use cases to prospective customers. The result? An immersive experience that truly highlighted the products' value and connected customers to the brand! One of our Brand Reps noted, “Even the attendees who weren’t mothers loved trying on the baby carriers! We generated a ton of interest and even made some sales!” When it comes to your product, don’t compromise – our Brand Reps can bring it to life in countless ways. #customerexperience #branding #retailsolutions

Today marks another year of personal growth, and as I celebrate my birthday, I find myself reflecting on the parallels between life and the field of retail space planning. In retail, every square inch is thoughtfully utilized to create layouts that not only attract attention but also guide customers on a purposeful journey. Similarly, birthdays provide an opportunity to assess how we are using the space in our lives—are we maximizing our potential, optimizing our time, and creating pathways that lead to meaningful experiences? As I enter this next year, I am motivated to continue applying these principles in both my professional and personal endeavors. Whether it involves enhancing a retail environment to engage customers more effectively or reevaluating my own priorities for greater impact, it is essential to approach these tasks with purpose and intention. Here’s to another year of creating environments that resonate, both within the retail spaces we design and in the lives we lead. Let’s strive to make every moment count. #retail #spaceplanning #merchandise #layouts

During my college years, I had the privilege to work on a project centered around the prestigious Longchamp brand, focusing on its iconic status and market strategy. Immersing myself in extensive research, I delved into Longchamp's rich heritage, the strategic challenges it tackled, and its influential partnership with Le Pliage. Understanding these facets was crucial as I explored how the brand has evolved over time. 📚 Conducted thorough research on Longchamp's evolution, understanding its challenges and transformation over time, and gaining insights into market strategies and consumer engagement. 🛒 Discovered the growing importance of direct-to-consumer e-commerce channels for Longchamp, reflecting changing consumer behaviors and enhancing customer engagement and accessibility. 👐 Acquired practical experience through the project, deepening understanding of retail dynamics and marketing strategies in the luxury goods sector. 🚀 Intends to apply gained insights and skills to advance in the marketing field, contributing to innovative strategies that resonate with modern consumer expectations and market trends. #Longchamp #BrandStrategy #MarketResearch #MarketInsights #ConsumerBehavior #LuxuryGoods #EcommerceTrends

The National Retail Federation's Big Show, unveiled some of the hottest exhibition space from leading brands! Meticulously designed exhibition spaces took center stage, showing that exhibitors can draw inspiration from top retailers to define their own spaces, captivating audiences and achieving stellar results. From thoughtfully curated displays to streamlined offerings, each aspect plays a crucial role in maximizing impact and leaving a lasting impression. In the trade show / events industry, presentation is everything and should always be planned with intent!! Love this quote by Dan Carter, Creative + Design at Freeman Company: “Do less. There’s a lot of competition, a lot of noise. To me, the brands that stand out are the ones that are thoughtful in considering the audience.” #RetailStrategy #ExhibitDesign #customerexperience

Next week I'm speaking at a merchandising conference for the first time ever. Being asked to take part was a real "pinch-me" moment for me career-wise. And then my imposter syndrome went into overdrive... ☠️ "What if I come across as stupid?" ☠️ "What if I waffle?" ☠️ "What if I say the wrong thing?" ☠️ "What if I mess it up?" That voice in my head got so loud that I nearly pulled out, and it took a lot of work to remind myself that: 🤠 Conference audiences are kind and empathetic...it's not the Comedy Store! 👩🏫 I've learnt a lot during my 16-year merchandising career and I have the opportunity to share that wisdom ⛑️ Preparation is everything. Taking the time beforehand to think about what messages I want to land on the day will help take the edge off my nerves 🎢 You only grow outside your comfort zone So I'm proud to say that I will be speaking at the PI Apparel Merchandise Planning Europe 2024 conference in London on 7-8 October. I'm on a panel discussing how tooling can improve collaboration, something which I'm really passionate about. If you're there then please come say hi. And if you're on the fence about coming because it feels scary then please do come - I promise you I can relate! #merchandising #impostersyndrome #comfortzone #merchandisingconference #speaker

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🛍️ Ever wondered about the retail magic at John Lewis & Partners? 🔎 Picture this: a stroll through aisles, finding everything from cozy pajamas to the perfect living room couch – all under one roof. ✨ Explore the enchanting success story of this British retail giant! #marketsegmentation #positioning

DICK'S Sporting Goods continues to impress with strong Q2 results, outperforming Wall Street expectations across the board. What's driving their success? A laser focus on customer experience and differentiation. The expansion of their experiential Dick's House of Sport format and the rollout of "field house" concept stores are paying dividends. These innovative store designs create immersive, interactive environments that draw customers in and keep them engaged. But it's not just about flashy store concepts. Dick's is doubling down on the fundamentals of great retail: 1. Curated assortments that resonate with customers 2. Knowledgeable, attentive staff 3. A commitment to service excellence On a recent store visit, I was struck by the level of engagement from employees. I was greeted warmly at least 5 times and offered assistance 3 times - a refreshing change from the hands-off approach many retailers have adopted. This focus on the basics of customer service, combined with experiential store formats and smart merchandising, is clearly setting Dick's apart in a competitive landscape. As other retailers struggle, Dick's is proving that investing in your customers pays off. What are your thoughts on Dick's strategy? #Retail #CustomerExperience #DicksSportingGoods