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Happy 12th Amaversary to our Director of Hardware Reliability, Guneet Sethi! 🎉 He and his team stress test our devices so that they’re durable and reliable for customers. Guneet, thanks for all you do, and for being a very good sport about this video. 😂 We had a lot of fun participating in this trend with our Gen Z intern, who by the way, was inclined for a full-time job offer once she graduates! #CustomerObsession. More about the lab here: https://amzn.to/3ZxIR6l

Stuart Douglas

Quality at Google | Operations and Engineering Leader

3w

Very cool Guneet!

Sean Easton

Marketing Coordinator

3w

You should cut the music, have more awkward pauses (like the film between takes that shows the person/team's personality off camera), and have a message or two that would need to be highlighted. For example, if you wanted to highlight the device's durability, you could zoom in on the gent's face and crank up the audio when he says 'durable', then immediately cut to a blurry zoom in of the phone smacking into the ground. Of course you want a punchline as well, so maybe have a 'bad take' where the gent forgets his line and someone from off camera repeats it. A percentage deal or a date for a sale/release work well for this.

David Johnson

Business Development - AWS Marketplace, #aws #awsmarketplace

3w

Oooooh "the device"! 😀

Congrats! You’ve come so far, keep up the good work!

Good one!!! Anyway, congrats Guneet!

Mahesh P.S.

📈 125 Million Views/Year I 📊Fractional CMO I 🧪Marketing Data Scientist I 💼 AI- Marketing Automation I 📊 21000 + Mktg. Tests I 🎯B2B Digital Strategy I 🧪GTM Strategy I🚀AI-Martech I 💡eCommerce I 🧪Edtech I 💼

3w

Congratulations to Guneet Sethi on his 12th Amaversary! It's impressive to see the impact his team has on ensuring the durability and reliability of Amazon devices. The fact that his team's work directly contributes to customer satisfaction is a testament to Amazon's commitment to customer obsession. I'd love to learn more about the lab and the innovative testing methods they employ. The link provided will definitely be a valuable resource for those interested in hardware reliability. Kudos to Amazon for fostering a culture that encourages innovation, teamwork, and growth - as evident from the full-time job offer extended to the Gen Z intern! Amazon

Robert Zenner

Karoshi International Consulting LLC, Founder & Principal (Process Techniques & Materials Expertise)

3w

Hi Guneet, and congratulations! There are so many memories working together to solve the Kindle reliability challenges.

Richard Sheldon

Nonprofit Boards | Volunteer | Retired Technologist

2w

Wow! 12 years, buddy!! And still no grey hair! Well done!!

Ryan Pfaff

Head of Sales Enablement, Customer Success and Strategic Marketing ➥ Building effective teams to ensure YoY capital sales growth through data-driven strategies

3w

Congrats Guneet! You’ve come such a long way from the halls of the EES Bldg at Penn State :). Keep up the good work!

Prem Menon

Principal - Technical Product Management - Amazon

3w

Ha! Ha!! Congrats Guneet. So glad to have crossed paths and for your mentorship during my early days at Amazon. Wish you continued success.

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