Nancy Chu

✨ 5x types of product vision ✨ Product visions are hugely effective at two things: 1. 𝗔𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁 - making it clear what you're building 2. 𝗜𝗻𝘀𝗽𝗶𝗿𝗮𝘁𝗶𝗼𝗻 - making everyone care about what you're building But how do you actually do that? "Product vision" is one of the most ambiguous terms in product management... Right up there with "roadmap" and "product strategy" 😜 We've found 5x ways people use the term: 1. 𝗔 𝟭-𝗹𝗶𝗻𝗲 𝘀𝗲𝗻𝘁𝗲𝗻𝗰𝗲 This crisply sums up the future you want to build ✅ Memorable and stable 🚨 Very ambiguous and easily confused with a mission statement. 2. 𝗪𝗿𝗶𝘁𝘁𝗲𝗻 𝗽𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀 3-4 bullet points describing key benefits and features you want to offer ✅ Fast to create and clear what the customer benefits are 🚨 Hard to envisage what we're talking about 3. 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗩𝗶𝘀𝗶𝗼𝗻 𝗕𝗼𝗮𝗿𝗱 Roman Pichler's famous business canvas ✅ Triangulates on vision from both customer and business perspective 🚨 Not at all inspiring 4. 𝗣𝗥 / 𝗙𝗔𝗤𝘀 Amazon's thorough process for drafting a press release and FAQs up front ✅ Holistic appraisal of the merit of a new idea 🚨 Significant effort to do well, still not visual 5. 𝗩𝗶𝘀𝗶𝗼𝗻𝘁𝘆𝗽𝗲 Vision in a prototype. A series of mockups, often with a storyboard narrative ✅ Vivid and inspiring illustration of what you're building 🚨 Can be lots of work to create We're a big fan of vision types, but which one is right for you? What are the right trade offs for you to make? Full article here: https://lnkd.in/drGGcC4x

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Thinking about how to structure your team for a multi-product launch effort? Our multi-product pros Ershad Jamil and Harpreet Ahluwalia suggest having an end-to-end GM. Coordination costs kill speed (and speed is one of the best ways a startup can win). While a slowdown is inevitable when you go multi-product, one way to eliminate some of those costs is to have a central GM responsible for all aspects of new products. More insights from our recent VSaaS Collective session on going multi-product can be found here: https://lnkd.in/gzaYg2fX

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~1000 Product Minds are Already Here. Are You Here Yet? A space where the brightest minds in product converge, sharing insights, sparking ideas, and fueling each other's growth. ✨ We're a vibrant ecosystem of 100's of product leaders, innovators, and change-makers, from companies like Meta, Google, Uber, to name a few. There are Startup founders, who are passionate about building world-class products. Here's why you should consider joining: ▶ Exclusive access to industry leaders: Get insider tips and strategies from seasoned experts like Aakash Gupta (TONIGHT!) during our epic AMAs. ▶ A treasure trove of knowledge: A Wealth of shared experiences, best practices, and actionable insights from your peers. ▶ A supportive network of like-minded individuals: Connect with fellow product enthusiasts, collaborate on exciting projects, and you never know — you might meet your next team right here :) Join the Product Growth community today and unlock your full potential. How to join: Subscribe to our Newsletter and we will send you an exclusive link to join our community. Subscription Link in the first comment #ProductGrowth #ProductManagement #Entrepreneurs

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Product development can be a major rollercoaster.🎢 There's a million ways to slice and dice this journey, but we’re going to break it down into four key milestones. Get an overview of these phases from Eric Porper in our latest blog that comes from our experience in building hundreds of digital products. #digitalproducts #productdevelopment #productgrowth

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