Mitchell Rusitzky

This release serves as evidence of a trend predicted by us. They days of behemoth poker platforms with an endless sea of playable alternatives are over. To be relevant, poker needs to conceptually and technically be spliced into different experiences - each with its own set of USPs and motivations for playing. And then those separate games need to be distributed accordingly. Just like individual slots. That they are PvP experiences doesn't change this.

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Tabletop Gaming made a massive comeback in the last 5 years. Now, franchises that started on roleplaying tables get Amazon TV Series, mainline gaming companies make bids to buy out indie tabletop developers, and major VCs enter the game to secure exposure. My company was lucky enough to get on the train early. Here’s what I learned after creating the biggest tabletop studio in Turkey: 🔥 Your financial model rests on comparatively massive sales. Our standard ‘’full package’’ is around USD 100. Imagine what 100 dollars would get you in Steam. 🔥 You exchange the frustration of coding with the frustration of physical manufacturing and logistics. It took us 3 years to get the production and delivery right. 🔥 Crowdfunding is your friend. All the crowdfunding platforms act as a marketplace for the tabletop games. This is our Steam. 🔥 ‘’Board Games’’ is the space to be for great game designers. 🔥 ‘’Roleplaying Games’’ is the space to be for great narrative designers. 🔥 You can’t hide behind flashy graphics and duplicate gameplay to make it big in either of the above. 🔥 For roleplaying games, you can use the legendary Open Game License to create content for massive franchises, using their tailwind to boost your reach. 🔥 Once you reach critical mass, you can score distribution deals worldwide, meaning that you will be present in stores, in turn, you will have a financial starting point for each of your projects. 🔥 Your audience is limited in scope but very explosive in effect. They will be your die hard fans if you treat them right, and many of them are will willingly offer you great feedback. Let me know if you want to find out more about our journey. Cheers!

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The New York Times emerges as a game company. Thanks to acquiring Wordle (5-letter word puzzle game) for $1M+ in January 2022. Its gaming app dominates user time spent. Time Spent for NYT Apps (scr: YipitData) 𝙹𝚊𝚗 𝟸𝟸 █████░▓▓▒ 𝙼𝚊𝚢 𝟸𝟸 ████░▓▓▒ 𝙳𝚎𝚌 𝟸𝟸 ██████░▓▓▒ 𝙼𝚊𝚢 𝟸𝟹 ██████░▓▓▓▓▓▒ 𝙳𝚎𝚌 𝟸𝟹 ██████░▓▓▓▓▓▓▓▓▒ 𝙾𝚟𝚎𝚛𝚊𝚕𝚕 𝚝𝚒𝚖𝚎 𝚜𝚙𝚎𝚗𝚝 𝚐𝚛𝚘𝚠𝚝𝚑: ~𝟽𝟶% █ NYT News ░ NYT Cooking ▓ NYT Games ▒ The Athletic Downloads last month (src: Sensor Tower) • NYT Games: 1M • NYT News: 100K • NYT Cooking: 80K • The Athletic: 20K But it's not ‘just’ Wordle! ☝ NYT Games include games such as: • Connections • Crosswords • Sudoku • Mini Gaming is key to interactive entertainment. WHY? Games boost engagement even for non-gaming companies. Rumors suggest LinkedIn might add games. So, let’s play a maze game. 🟢 Easy level: How many turns from the left bottom corner to escape the shortest path? 🟡 Medium level: How many bumps from the left bottom corner to escape the shortest path? 🔴 Hard level: What’s the difference in left turns between the shorter and the longer path? P.S. Which game fits LinkedIn best?

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