About
I’m a digital pioneer and entrepreneur who regularly speaks, is frequently quoted by…
Articles by Kent
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AI-Infused Digital Marketing Predictions for 2024
AI-Infused Digital Marketing Predictions for 2024
By Kent Lewis
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How to Utilize Competitive Benchmarking to Inform Marketing Strategy
How to Utilize Competitive Benchmarking to Inform Marketing Strategy
By Kent Lewis
Activity
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Don't miss your chance to hear a panel of experts discuss the future of paid marketing on September 10! Our panelists will include Chelsey Wyatt…
Don't miss your chance to hear a panel of experts discuss the future of paid marketing on September 10! Our panelists will include Chelsey Wyatt…
Liked by Kent Lewis
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Check out the latest @pdxmindshare mention on @BizJournalTrust: 9 questions for evaluating your effectiveness as a leader https://ow.ly/jBpO50TjAhG…
Check out the latest @pdxmindshare mention on @BizJournalTrust: 9 questions for evaluating your effectiveness as a leader https://ow.ly/jBpO50TjAhG…
Shared by Kent Lewis
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.@Roblox courts marketers with branded virtual experience https://ow.ly/UJbx50ThGNA
.@Roblox courts marketers with branded virtual experience https://ow.ly/UJbx50ThGNA
Shared by Kent Lewis
Experience
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SEMpdx
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Education
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Garfield High School
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Licenses & Certifications
Volunteer Experience
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Volunteer Reader, Marketing Committee Member and former Board Member
SMART Reading
- Present 25 years
Children
SMART inspires a love of reading in Oregon’s children, providing valuable one-on-one reading support, adult mentorship and books for those who need it most.
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Board Member
Oregon Restaurant and Lodging Association
- 3 years 1 month
Economic Empowerment
As a board member of ORLA, my role is to provide input on overall strategic direction and ensure the organization and Executive Director are delivering on the mission.
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Board Member
Grant Gives
- Present 5 months
Education
Grant Gives ensures students in clubs and sports get the funding they need to have a compelling high school experience.
Publications
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10 Tips for Developing a More Effective Outbound Sales Strategy
Inc. Magazine
NEWSLETTERS
SUBSCRIBE
SALES
10 Tips for Developing a More Effective Outbound Sales StrategyLeverage outbound sales strategies to develop a healthy sales pipeline that will feed your business for years to come.
BY ENTREPRENEURS' ORGANIZATION
@ENTREPRENEURORG
Illustration: Getty Images
Illustration: Getty Images
Kent Lewis, an Entrepreneurs' Organization (EO) member in Portland, Oregon, is the founder and CEO of digital marketing agency Anvil Media, which recently merged…NEWSLETTERS
SUBSCRIBE
SALES
10 Tips for Developing a More Effective Outbound Sales StrategyLeverage outbound sales strategies to develop a healthy sales pipeline that will feed your business for years to come.
BY ENTREPRENEURS' ORGANIZATION
@ENTREPRENEURORG
Illustration: Getty Images
Illustration: Getty Images
Kent Lewis, an Entrepreneurs' Organization (EO) member in Portland, Oregon, is the founder and CEO of digital marketing agency Anvil Media, which recently merged with Deksia. We asked Kent about his experience conquering his fear of outbound sales outreach, and how others can do so.
For 22 years, I was the principal salesperson for the agency I founded. I focused primarily on building a sales pipeline via inbound marketing, as I personally despised outbound sales. Three years ago, I received a nudge from my advisory board to "get over my issues" and start prospecting on LinkedIn. That guidance led to our largest client and a new outlook on the power of outbound sales. -
Business Journal Leadership Trust
The Portland Business Journal
Since December 2019, I've been an ambassador and advocate for the Leadership Trust. I regularly contribute articles, host online events and answer questions as an expert panelists (which are published regularly).
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3 secrets to NFT marketing success
SmartBrief
In September 2021, I hosted a day-long celebration as the Portland community, including artists, musicians and other performers participated in Paint the Future: An NFT mural for social equity. From that experience, I learned three secrets to developing a successful NFT program, even if your goal isn’t as ambitious as fighting systemic racism.
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Contributor to "50 Seeds of Greatness" by Germaine Moody
Become Endless Publishing
In his revolutionary, historic and worldwide record-setting new book "50 Seeds of Greatness", Germaine Moody examines the power within us all to experience greatness and to become an endless asset to the world. He selects 50 seeds or topics such as "Timing", "Preparation", "Opportunity", "Dream", Sacrifice", "Dominion", "Listen With Golden Ears", "Success", "Inspiration" and many more, sharing how our lives, likened to seeds, can produce an abundance of whatever we desire, while also leaving a…
In his revolutionary, historic and worldwide record-setting new book "50 Seeds of Greatness", Germaine Moody examines the power within us all to experience greatness and to become an endless asset to the world. He selects 50 seeds or topics such as "Timing", "Preparation", "Opportunity", "Dream", Sacrifice", "Dominion", "Listen With Golden Ears", "Success", "Inspiration" and many more, sharing how our lives, likened to seeds, can produce an abundance of whatever we desire, while also leaving a legacy of our presence on Earth. This monumental, historic and global collaboration also includes hundreds of business professionals, including myself, from over 100 countries who individually answers the question "What does greatness mean to me?" Learn more at www.50seedsofgreatness.com.
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Business 2 Community
http://www.business2community.com/
Business 2 Community is an independent online community focused on sharing the latest news surrounding Social Media, Marketing, Branding, Public Relations & much more. Every day we feature the thought leadership of our open community of bloggers and aim to provide a balanced view of the business landscape based on industry news, trends and real-life experiences.
Projects
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Thought Leadership for Deksia
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As CMO at Deksia, one my responsibilities was to be a thought leader for the organization. In less than six months during 2023, I syndicated ~20 articles, spoke at ~20 industry events and generated nearly 60 mentions in the media. My efforts resulted in 275 MQLs for the marketing agency.
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SMART Turns 20
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I enjoyed collaborating with the Communications Committee and partners to make SMART's 20th Anniversary microsite memorable and effective as an awareness & engagement platform.
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Honors & Awards
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35+ BEST SEM Twitter Accounts to Follow
Just Tweet It
On Twitter, there are various accounts of some top businessmen, entrepreneurs, and SEM experts, but getting to each would mean excessive confusion. To ease that, Just Tweet It created the most suitable list of the 35+ Best SEM Twitter accounts you can follow today/ These accounts are worthy for beginners as well as professionals who are into SEM and Kent Lewis tops the list.
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Top 20 Digital Strategists of 2020 by Digital Strategy Institute
Digital Strategy Institute
Digital strategists analyze and develop ideas that are best suited to meet marketing conditions, and developing solutions for customer goals based on data and insights. Their ultimate goal is to increase brand awareness by integrating digital resources and cooperating with promotional activities to lead an efficient and effective digital strategy.
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Entrepreneur of the Year
Western Washington University Alumni
I was recognized for my entrepreneurial journey, starting in 1999 at Wave Rock, progressing through Anvil Media, emailROI, and Formic Media.
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Top 100 Digital Marketing Influencers
BuzzSumo
BuzzSumo’s influencer tool allows you to search for topics, domains, or specific users to find the key influencers from within your industry. These individuals, or companies, are then ranked depending upon their ‘influence’ on the specific area you are searching for. The influencer reports rank these users based on several factors such as the content they create and share, along with the average number of retweets they receive, and the relevancy of their content. In order words how much they…
BuzzSumo’s influencer tool allows you to search for topics, domains, or specific users to find the key influencers from within your industry. These individuals, or companies, are then ranked depending upon their ‘influence’ on the specific area you are searching for. The influencer reports rank these users based on several factors such as the content they create and share, along with the average number of retweets they receive, and the relevancy of their content. In order words how much they are likely to affect, or influence, a piece of content’s reach.
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Top 40 Digital Strategists in Marketing
Online Marketing Institute
The Online Marketing Institute is pleased to honor 40 digital strategists in marketing, selected as the leaders that have lead the interactive marketing industry through innovation and education during the past year. This ‘Top 40′ list is compromised of OMI educators, authors, digital strategists and speakers, known for:
-Embracing the latest integrated digital strategies and technologies
-Advancing the industry through education — speaking, blogging, and teaching
-Driving…The Online Marketing Institute is pleased to honor 40 digital strategists in marketing, selected as the leaders that have lead the interactive marketing industry through innovation and education during the past year. This ‘Top 40′ list is compromised of OMI educators, authors, digital strategists and speakers, known for:
-Embracing the latest integrated digital strategies and technologies
-Advancing the industry through education — speaking, blogging, and teaching
-Driving game-changing results for their clients and organizations
Test Scores
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College English
Score: A
The easiest A I got in college was in English class, thanks to the smart teachers at my high school. I'm so proud of myself.
Languages
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English
Native or bilingual proficiency
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Spanish
Elementary proficiency
Organizations
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CMO Coffee Talk
Member
- PresentParticipate in weekly calls and Slack discussions with senior marketing peers to enhance my own abilities as a CMO.
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YLAI / Young Leaders of the Americas Initiative
Volunteer Host
- PresentHosted a Fellow from Quito, Ecuador most recently and am now hosting a Fellow from the Dominican Republic.
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Start Making a Reader Today (SMART)
Board, Executive Committee and Marketing Committee Co-chair
- PresentI've been a board member for SMART over 4 years and most recently I'm an Executive Board Member and am still co-Chair of the Marketing Committee.
Recommendations received
92 people have recommended Kent
Join now to viewMore activity by Kent
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I just updated my compilation of articles on @LinkedIn: Business Advice from an Entrepreneur & Marketer https://ow.ly/hfgz50Tj6Bn
I just updated my compilation of articles on @LinkedIn: Business Advice from an Entrepreneur & Marketer https://ow.ly/hfgz50Tj6Bn
Shared by Kent Lewis
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8 Out Of 10 @TikTok Videos By Brands Fail To Capture Attention https://ow.ly/YsxN50Tj43P
8 Out Of 10 @TikTok Videos By Brands Fail To Capture Attention https://ow.ly/YsxN50Tj43P
Shared by Kent Lewis
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Join me on 9.22 in Bend for the @OregonRLA Hospitality Conference, where I will be speaking about employee engagement & retention…
Join me on 9.22 in Bend for the @OregonRLA Hospitality Conference, where I will be speaking about employee engagement & retention…
Shared by Kent Lewis
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Marketers should keep their eyes on privacy as signal loss, privacy laws mount https://ow.ly/MVg450Tj40b
Marketers should keep their eyes on privacy as signal loss, privacy laws mount https://ow.ly/MVg450Tj40b
Shared by Kent Lewis
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Check out the latest @pdxmindshare mention on @BizJournalTrust: Price check: 5 signs it’s time to reassess what you’re…
Check out the latest @pdxmindshare mention on @BizJournalTrust: Price check: 5 signs it’s time to reassess what you’re…
Shared by Kent Lewis
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8 Ways To Ensure That Your Content Is Accessible https://ow.ly/Z34R50Tj3WP
8 Ways To Ensure That Your Content Is Accessible https://ow.ly/Z34R50Tj3WP
Shared by Kent Lewis
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Video is the most effective @Amazon ad solution, according to retail decision-makers https://ow.ly/OmaN50Tj3YH
Video is the most effective @Amazon ad solution, according to retail decision-makers https://ow.ly/OmaN50Tj3YH
Shared by Kent Lewis
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Please join me tomorrow for a @MESOpdx educational workshop: Effective marketing plan: Eight best practices https://ow.ly/ZhgV50ThO1W #marketingplan…
Please join me tomorrow for a @MESOpdx educational workshop: Effective marketing plan: Eight best practices https://ow.ly/ZhgV50ThO1W #marketingplan…
Shared by Kent Lewis
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Check out the latest @pdxmindshare interview on Buzz Daily News Network: Advertising Champions with Kent Lewis of Anvil…
Check out the latest @pdxmindshare interview on Buzz Daily News Network: Advertising Champions with Kent Lewis of Anvil…
Shared by Kent Lewis
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Join @SEMpdx 5 pm tomorrow for a special PPC Panel: The Future of Paid Marketing https://ow.ly/hsPU50ThNLI #PPC #SEM #DigitalAds
Join @SEMpdx 5 pm tomorrow for a special PPC Panel: The Future of Paid Marketing https://ow.ly/hsPU50ThNLI #PPC #SEM #DigitalAds
Shared by Kent Lewis
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