Kaitlyn Archibald

Vicinity Manufacturing hosted the first annual VicinityBrew Summit where the company invited brewery clients, local brewers, and other software solution experts to participate in a round table discussion to address craft brewing industry needs and possibilities for the future.
VicinityBrew offers a comprehensive brewery management solution for Microsoft Dynamics® by integrating and automating critical data along production, finance, quality, scheduling and compliance.

FOCUS is about providing a unique opportunity for attendees to increase the value of their company’s investment in Vicinity software through learning interactions and networking opportunities. During the fast paced, two-day event, clients will participate in a wide variety of presentations and discussions that are focused on Vicinity software as well as process manufacturing best practices. The Vicinity Manufacturing team works hard to deliver informational sessions that help users develop the… Show more

FOCUS is about providing a unique opportunity for attendees to increase the value of their company’s investment in Vicinity software through learning interactions and networking opportunities. During the fast paced, two-day event, clients will participate in a wide variety of presentations and discussions that are focused on Vicinity software as well as process manufacturing best practices. The Vicinity Manufacturing team works hard to deliver informational sessions that help users develop the skills, knowledge and connections that will make for an event experience rich with business value.

From the start of the Networking Reception on Wednesday evening, to the final training session on Friday morning, FOCUS delivers Vicinity users an abundance of opportunities to learn, share and network with peers, Vicinity Manufacturing team members and valued Microsoft Dynamics® partners.
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Developed video blog campaign: Scripted, recorded, and published videos with associated inbound marketing campaign to drive traffic.

Vicinity Manufacturing held their first annual VicinityBrew Summit on May 17th at the Hilton Atlanta/Marietta Hotel & Conference Center. VicinityBrew offers a comprehensive brewery management solution for Microsoft Dynamics by integrating and automating critical data along production, finance, quality, scheduling and compliance. The Atlanta based software developer invited brewery clients, local brewers, and other software solution experts to participate in a round table discussion to address… Show more

Vicinity Manufacturing held their first annual VicinityBrew Summit on May 17th at the Hilton Atlanta/Marietta Hotel & Conference Center. VicinityBrew offers a comprehensive brewery management solution for Microsoft Dynamics by integrating and automating critical data along production, finance, quality, scheduling and compliance. The Atlanta based software developer invited brewery clients, local brewers, and other software solution experts to participate in a round table discussion to address craft brewing industry needs and possibilities for the future. VicinityBrew brewery clients in attendance included Sierra Nevada, Deschutes, Flying Dog and Highland Brewing Company. Show less

Gathered Data and Analysis ,Defined Product, Created Strategic Objectives, Preformed Market Analysis, Researched Competition, Created Distribution Plan, Defined Market Strategy and Programs, Worked with leadership to finalize Market Strategy and Message Development, worked with creative firm to plan external marketing,PR and Advertising, Executed Internal Marketing, developed cross platform Marketing Plan, Launched Planning and Implementation Phase with leadership, coordinated marketing Launch… Show more

Gathered Data and Analysis ,Defined Product, Created Strategic Objectives, Preformed Market Analysis, Researched Competition, Created Distribution Plan, Defined Market Strategy and Programs, Worked with leadership to finalize Market Strategy and Message Development, worked with creative firm to plan external marketing,PR and Advertising, Executed Internal Marketing, developed cross platform Marketing Plan, Launched Planning and Implementation Phase with leadership, coordinated marketing Launch Team, Launch Schedule, and Launch Budget, spearheaded brand creation and logo.
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