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CJ Newsroom is thrilled to announce that the CJ Group will be fueling Team Korea at the 2024 Paris Olympics while promoting K-culture to global consumers. 🏅🗼 The company has been a key supporter of Team Korea through its partnership with the Korean Sport & Olympic Committee (KOC) for the last seven years. Since becoming an official sponsor in the Home Meal Replacement (HMR) category in 2017, CJ CheilJedang has provided meals to the athletes from the 2018 PyeongChang Winter Olympics onward. This support continued to the 2018 Jakarta-Palembang Asian Games, the 2020 Tokyo Olympics, and the 2022 Beijing Winter Olympics. At the Paris Olympics, CJ will showcase the richness of Korean culture, especially its cuisine, at the Korea House. Located in the heart of the French capital, the Korea House will serve as a cultural and promotional hub for South Korea, showcasing Korean culture and cuisine to athletes and visitors from around the world. The Korea House will feature dedicated spaces for CJ Group and bibigo, such as the CJ Group Hall and the bibigo Zone, cementing the idea of CJ being the best K-culture icon. To learn more, visit: https://lnkd.in/gbhttNdc #Paris2024 #Olympics #KoreaHouse #Sports #Kfood #TeamKorea #CJGroup #CJCheilJedang #CJnewsroom