Q4intelligence, LLC

Feeling stuck in your prospecting and selling efforts? It's time to remove the head trash and replace it with logical thoughts. 🧠💡 To achieve consistent, predictable results, we need to embrace a process. Too many producers fight against it, thinking they can do better on their own. But the truth? Without a solid process, you're at a disadvantage. Mastering a process takes you from "I suck" to "I'm the GOAT." 🐐 Get ready to change your narrative. #LFG https://hubs.ly/Q02J_yBc0

🌸 "Conversations of Possibility" 🌸 What a beautiful phrase that truly captures the spirit of what lights me up and sparks the various innovations at MelEos Group. And until this morning, I hadn't heard it before. It perfectly encapsulates a passion for exploring new horizons and the transformative power of meaningful dialogue. Today, I had the pleasure of catching up with my friend, Wendy Keneipp of Q4intelligence, LLC. We shared personal and professional challenges and the growth that came through those challenges; we laughed, and we ideated. "Ideated" – a word I often use, but today Wendy introduced me to the phrase "conversations of possibility." I love this phrase and it instantly got my mind going! To ignite personal empowerment, foster connection and community, and lay the foundation for ethical collaboration, we must have “Conversations of Possibility.” For me, it’s a refreshing reframe from the familiar systems thinking and Lean Six Sigma "Current State" vs. "Future State" and DMAIC/DMADOV language. It aligns with the spirit in which I strive to live both personally and professionally. Wendy, thank you! I look forward to continuing these conversations of possibility and turning them into actions that connect and empower us all. ✨ #KnowYourValues #BeTheChange

Deductive reasoning applied to prospecting/marketing/selling. 1. You’ll never achieve exceptional results w/o first embracing a process. 2. Most producers fight against following a process, believing they are better off winging it. 3. Because the prevailing prospecting/marketing/sales attempts in our industry focus on getting quotes, promising better service, and showing off a capabilities presentation, most aren't aware of their incompetence or, more accurately, their lack of competitive advantage. 4. Conclusion - Most agencies and producers will continue to operate from a position of an unknowing disadvantage. I was on a coaching call with an agency owner/ producer. Our conversation was focused on prospecting and selling activities. He was frustrated with the recent poor results from his prospecting efforts in particular. We talked about the prospecting process/sequence we had worked on, and he admitted to having wandered away from it; he had grown bored. I reminded him about the need to follow a process to get to a place where our efforts and results become much more automatic. As we work to move from not being very good at something to excelling, there are four stages through which we move. Unconsciously incompetent – In our industry, there is an almost blind faith belief that a spreadsheet, promises of better service, and a capabilities presentation are adequate. Add in the fact that most producers don’t track their conversion and close ratios; most producers don't realize how much this approach sucks. Incompetent may be a bit harsh here, but at this level, you definitely have no competitive advantage. Consciously incompetent—Many reach this level after losing an opportunity to a better salesperson. You know they’re better because you have at least as many, if not more, resources than the person who beat you. Other times, you reach this after being exposed to sales training or hearing a presentation that makes it clear there is a better way to prospect and market than you are following. Consciously competent - Those who decide they are tired of competing without an advantage realize that having a prospecting and sales process to follow is the foundation of that advantage. A process allows for repetition and for the skill to be engrained; it's what creates muscle memory. The key is to fight against boredom, repetition, and rigidity, which is an early component of mastering a process. Unconsciously competent – This likely describes every over-the-top successful salesperson you know. They may make it seem effortless, but you can’t get here without a previous commitment to a process. The beautifully ironic reality is that now you can leave any rigidity of the process behind. You own the ideas and results the process delivered but can now personalize and get there your own unique way. Processes, when practiced, become the muscle memory that drives frequent moments of sales brilliance. Q4intelligence, LLC #GooseYourUltimateWingman

A recent court ruling impacts the ACA preventive care mandate for HIV PrEP and other services. Learn more about the recent decision in Braidwood v Becerra and how it affects employer health plans. #ACAruling https://hubs.ly/Q02JJ2ZN0

"When you invest in a community and choose to give back, to show up and be vulnerable, it comes back to you." ~Chelsea Ryckis. If you want to go far, go together. Join Chelsea, me, and our #Goose community to elevate your benefits business through better sales conversations, a stronger business foundation, and a more meaningful impact on your team and clients.   We are hosting a Peer Accountability and Roundtable (PAR) group specifically for women to level up their businesses. Our PAR groups are all about collaboration, support, and a bit of healthy competition. We’re seeking agency leaders who: ✅ Are ready to make more impactful changes in their agency and with their clients ✅ Want to stop wasting time trying things that don't work ✅ Want to learn in a collaborative and growth-minded environment ✅ Are ready for guidance on what changes to make and how to make them 🔥 Know they have untapped potential and want to bring it to the forefront! Sound like you (or someone you know), but you're still a little unsure if it's the right thing to do? I get that making a financial investment in yourself can be intimidating, but what better asset to invest in? This is an investment you actually have control over! 🤑 No one is better equipped to take advantage of that investment and make the most of it than YOU. 🫵 As a boss told me many years ago, "Wendy, do you really think you won't learn enough to have a greater influence on revenue?" 🙄 He was SO right. I had a huge influence on revenue as a result of my learning and community engagement. That one simple question also changed my perspective on making financial choices. Stop looking at what it is today, and look at it for what you can turn it into. Come join us and transform your business. It's time to make a change. Tap me or Chelsea to learn more about joining the group. We only have a few spots left, and we start August 14. Let's go! Power up your future! Q4intelligence, LLC #PathToGrowth #LFG

Kevin Trokey and I are excited to speak at the Sacramento Association of Health Underwriters 2024 Business & Medicare Expo in August! We'll be sharing a densely packed hour of content from our book The Salesperson's Guide to Growing a Business. Here's what an attendee said about this session: "I was really glad this is one that I didn't miss. The level of professionalism and concise, digestible information was a breath of fresh air." Another said, "I took seven pages of notes!" Come prepared to take notes, soak it up, and come talk with us afterward! Can't wait to see you there! Q4intelligence, LLC #PathToGrowth #Goose #LFG

Why is the #insurance industry so mistrusted? It's a tough reality, but there are some key reasons behind it, like the perception of profit motives, lack of transparency, and negative past experiences. We need to recognize and address these issues to build trust, not tear one another down. Let's start by focusing on the good: honest, hardworking benefits advisors who truly have clients' best interests at heart. #LetsGo #Trust #ClientFirst https://hubs.ly/Q02JbHp-0

Hey there! Let's discuss the impact of employee student debt on businesses. Explore how it affects your employees and ways to help them out and keep your top talent happy. #StudentLoanBenefits #StudentLoanRepayment https://hubs.ly/Q02HWN6x0

I am beyond delighted to feature our amazing Program Manager and leader of so much good stuff at Q4intelligence, LLC, Eliza Leder! She is a gem of a human, so talented, and is such a great co-pilot for what we're doing at Q4i and #Goose. She truly fits the definition of #WonderWoman, and I'm so happy every day to have her on our team. 🩵❤️🩵❤️ Thank you, Susan L Combs, for this great column and for featuring so many talented women! And a shout-out to Paul Wilson and BenefitsPRO for making it happen. 🥳

🚨 Attention, ambitious women! 🚨(And those who know them!) Are you in need of change? Maybe you don't even know what change you need, but you know SOMETHING has to change. Our Goose PAR (Peer Accountability & Roundtable) group wants YOU. Join us to rethink your business, have more impactful sales conversations, close more deals, and build up a stronger, more resilient team. We’re taking applications for just 10 dedicated leaders. Reach out to Wendy Keneipp or Chelsea Ryckis of Ethos Benefits to learn more! #Goose #YourUltimateWingman #PAR #WomenLeaders #LFG https://hubs.ly/Q02Hpr4J0