Connection is a theme that drives us at LG Ad Solutions and last night we had the opportunity to spend the evening connecting with our clients and industry partners during Advertising Week New York. With the Hot 8 Brass Band playing and tarot cards being read by the Hoodwitch and we had an amazing night discussing the future of advertising. The big takeaway from our Head of Partnerships this year at Advertising Week New York was: "The Home Screen economy is front and center. We're seeing an acceleration in utility, interactivity, and measurement in what we can bring our clients in the world of native media. CTV is still growing rapidly, but comprehension and creativity around the Home Screen seems to be the next frontier of partnership." - Mike Brooks, Head of Partnerships, LG Ad Solutions. Thanks to everyone who spent the evening with us and to our amazing events team, Xhemile Poley and Ryan Casucci for putting on another unforgettable week. #advertisingweekny #advertising #streaming
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