Founder and CEO of Horizon Media, Bill Koenigsberg, spoke at a 4A’s Decisions panel where he noted the critical importance of AI for agencies capabilities. Koenigsberg also cited three areas of near-term disruption: how viable Twitter will be as an ad platform, what happens to TikTok in the U.S. given government concerns about its Chinese parent company and the growing number of distribution outlets for major sports platforms. Tap in for the full article here: https://lnkd.in/dyiSGthf #BusinessIsPersonal
Horizon Media
Advertising Services
New York, New York 123,964 followers
Business is Personal
About us
Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data. Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors. Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame. TOGETHER WE'RE BUILDING A PLACE OF BELONGING At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have. We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community. For more information, visit: www.horizonmedia.com or www.horizonmedia.com/careers.
- Website
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http://www.horizonmedia.com
External link for Horizon Media
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Founded
- 1989
- Specialties
- Sports and Entertainment, Social Media , Media Buying, Direct Marketing, Social Design, Social Buying, Insights & Analytics, Virtual/Augmented Reality , SEO, Mobile, National & Local TV Investment, Audio Investment, and Creative Services
Locations
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Primary
75 Varick Street
New York, New York 10013, US
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1888 Century Park East
Los Angeles, California 90067, US
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40 King Street West
WeWork 41st Floor
Ontarion, Ontario M5H 3Y2, CA
Employees at Horizon Media
Updates
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Hey NYC! Do you see us? 🌍 Horizon Media is excited to partner with JCDecaux and Intersection for the "Calculate Weight" climate awareness campaign, launched alongside United Nations Climate Week. Look out for interactive digital displays at iconic spots like Times Square, Penn Station, and Grand Central. Scan the QR codes to calculate your carbon footprint and see how your small actions can make a big difference. Let’s raise awareness and take action on climate change together! #UNClimateWeek #HorizonMedia
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🌎🌱 Just in time for Climate Week! We’re excited to announce that Horizon ECO of Horizon Media has been shortlisted for the Campaign Ad Net Zero Awards in the Sustainability Best Practice - Agency category! This recognition highlights our ongoing commitment to environmental sustainability in the advertising industry. With entries from across the globe—EMEA, UK, the Americas, and APAC—being shortlisted among such esteemed competition is a huge honor! Congratulations to the Horizon ECO team. #ClimateWeek #AdNetZero #HorizonMedia
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We’re honored to be named a 2024-2025 U.S. News & World Report Best Company to Work For! At Horizon Media, we strive every day to create an environment where every team member feels valued, supported, and inspired to grow. This recognition reflects our commitment to being an Agency of Belonging that fosters flexibility, professional development, and a workplace that champions well-being, inclusion, and opportunity. #HorizonMedia #BusinessIsPersonal
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Horizon Media is excited to announce Tim Rich as our new Head of AI Solutions, effective immediately. Tim will lead the development of advanced AI frameworks and generative AI solutions across our portfolio, reporting to Rich Arenaro, our Chief Technology and Information Security Officer. #HorizonMedia
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While Gen Z’s viewing habits might keep league commissioners up at night, new research from Horizon Media’s WHY Group shows they’re just as into sports as the older crowd. The real game is figuring out how to reach them! #HorizonMedia
Does the NFL Have a Gen Z Problem?
https://retailwire.com
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Despite concerns from league commissioners and media partners over Gen Z's shifting TV habits, new research from Horizon Media’s WHY Group shows that digital natives are just as interested in sports as previous generations. The challenge lies in how to reach them effectively. #HorizonMedia
Sports Leagues Fear Gen-Z Disconnect. Horizon Suggests a Fix
https://www.sportico.com
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To celebrate the upcoming season of Wheel of Fortune and its new host, Ryan Seacrest, Horizon Media (CBS Media Venture’s AOR) transformed the Santa Monica Ferris Wheel into the world’s largest Wheel of Fortune. Using first-to-market projection mapping technology, the Ferris Wheel was turned into an 85-foot interactive screen. Ryan Seacrest, Vanna White, and Maggie Sajak unveiled the Wheel during a special ceremony at Pacific Park. #HorizonMedia
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You see how we say “Business Is Personal”? Very iconic, very cutesy, very Horizon Media. 😎