Bully Pulpit International

Bully Pulpit International

Advertising Services

Washington, District of Columbia 14,194 followers

An outcomes agency at the intersection of business, politics, and policy. We make change possible.

About us

Bully Pulpit International (BPI) is an outcomes agency at the intersection of business, politics, and policy. Born in politics and founded by leaders of the Obama campaign, we apply our unique expertise from these experiences to create sophisticated and customized strategies for companies, causes and candidates. Our clients include established market leaders, new economy firms, philanthropists, CEOs, and elected officials. What these varied brands share in common is the growing need to establish differentiated and lasting bonds with their consumers in a world of fragmented media, deep skepticism, and rapidly changing culture. Reputation has never been more relevant to business ROI, and in our view requires consumers to believe — not only in what a brand is saying, but also in why. We combine proprietary technology and deeper insights to build believers with the speed and agility that today’s market requires. At Bully Pulpit International, we make change possible. To us, this is more than a commitment—it's a passion. Because we truly believe in the work we do.

Website
http://www.bpigroup.com
Industry
Advertising Services
Company size
51-200 employees
Headquarters
Washington, District of Columbia
Type
Privately Held
Founded
2009
Specialties
online marketing, public affairs, social media, direct response, advertising, digital strategy, political campaigns, advocacy, corporate campaigns, ad operations, testing, data analysis, video, creative, persuasion, communications, crisis, and earned media

Locations

Employees at Bully Pulpit International

Updates

  • View organization page for Bully Pulpit International, graphic

    14,194 followers

    🎙️Big news from the bully pulpit 🎙️ The biggest policy questions of the next decade are on the ballot next year, but not just in the US. The EU and UK also have pivotal elections that will shape the industries of the future — from AI and the green transition to democracy itself. Companies and organizations need an innovative and bold solution that can really be a best-in-class partner on both sides of the Atlantic. We’re thrilled to welcome BOLDT to the BPI family! ⚡️ BOLDT brings more than 50 professionals across 6 offices in 5 countries. Together, we’ll leverage our expertise to advance the connection between Washington, Brussels, and European capitals while delivering outcomes on the most pressing issues across policy and business strategy. This acquisition is the latest step in BPI’s evolution. While we will always have digital and data in our DNA, we have been more than an interactive agency for many years. We will always be committed to helping clients seize their own bully pulpits to make change possible. Today, we do that by becoming Bully Pulpit International. 🌎 Learn more about our first international partnership, via Axios: https://lnkd.in/gABai4DR

  • Plenty of communications lessons to learn from this week’s NABJ conference, including how executives can successfully navigate tough, and potentially antagonistic, on-the-record situations: 💡 “Be transparent, be human, and directly address the uncomfortable topics head-on while taking the opportunity to add context that might otherwise be missing if not for you being there to provide it personally,” says BPI’s Bradley Akubuiro via PRNEWS. “At times, it can win you the benefit of the doubt from some of the folks who hadn’t completely made up their minds about you.” Read on for more insights from Bradley: https://lnkd.in/exzPZGZd

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  • View organization page for Bully Pulpit International, graphic

    14,194 followers

    An incredible day today, for Evan Gershkovich, his family, and the WSJ team. His release is an important victory for journalism around the world. We admire and commend the success of WSJ's tireless advocacy over the last 16 months to bring Evan home, as well as the diplomatic efforts of the Biden administration. Our thoughts are with him, the other Americans freed today, and all of their loved ones for a joyful reunion.

  • 🍪 Your paid media strategy shouldn’t be a question of how to approach a “cookieless” tomorrow — it’s how you should be approaching a “cookieless” today. CTV, mobile apps, and other major web browsers are all already functioning without cookies. Advertisers need to look past Google’s decision and start asking the right questions for today’s ad landscape and find a media partner who offers sturdier methods of targeting and measurement for more effective campaigns. 💡 Check out more insights on today’s headlines from BPI’s Mike Schneider: https://lnkd.in/eBp3U5Hm

    • "Regardless of what Google decides, 'cookieless' isn't the future — it's the present." - BPI Partner Mike Schneider
  • 🎙️ICYMI — BPI’s Christina Sheffey joined the People's Television podcast to discuss the art and science of public affairs advertising. 💡 Using “narrative bread crumbs” to create a messaging ecosystem that effectively influence your audience’s feelings and actions. 📉 How to measure and earn trust during a time of rising skepticism and misinformation. 🤖 The ways generative AI is going to impact creative professions and how to integrate the evolving tech within creative teams. For more expert insights from Christina, check out the full episode here:  https://lnkd.in/epc-mTr7.

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  • We’re thrilled to announce that  🎉34🎉 team members have been promoted into new roles! Among the many wins so far this year, celebrating the growth of our team is one of our favorites. Please join us in congratulating everyone who has achieved a new milestone in their BPI journey — especially Chandler Goodman, our newest Managing Director! Chandler is an insightful and passionate leader and we’re excited to see how he continues to make change possible! ⭐️

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  • 💸 The 2025 tax debate is the next big public affairs battle. Business coalitions, consumer groups, trade associations, philanthropies, and brands alike will need to fight tooth and nail to get their priorities to the front of the line, all while navigating partisan divisions and the post-Chevron regulatory landscape. To support key players in this policy debate, BPI is excited to announce a tax policy practice group, helmed by Partner and Public Affairs Lead Scott Mulhauser, who previously helped run the Senate Finance Committee, and Managing Director Adam Hodge, who brings experience from senior roles at Treasury and Ariel Investments! 🎙 If your organization is looking to make an impact and ensure your priorities are included in any tax package that moves forward, the groundwork starts now. Check out the latest from the bully pulpit for concrete ways to start laying the foundation for driving your top policy issues forward: https://lnkd.in/ezV_ZEbG.

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  • View organization page for Bully Pulpit International, graphic

    14,194 followers

    A huge thank you to Erica Pompen, Dana Salloum, Jim Murphy and Jeremy Galbraith for sharing their insights on the critical role communicators can play in navigating this high-stakes global election year and the change it will bring during our webinar with PRWeek this week. And a special thanks to BPI’s Bradley Akubuiro for moderating!  A few key takeaways from their conversation: 💭 Communicators should consider what is global and what is local — and where any overlap is — when approaching any topic or issue. 🎯It is critical to be business and mission focused while finding ways to bring solutions to the table when driving priorities forward with policymakers. 🤝Unified collaboration across a business is the best way to keep your policy priorities clear and ensure any progress made isn’t lost due to any changes in government. If you weren’t able to tune in yesterday, check out the webinar on-demand: https://lnkd.in/e6_dsVa5

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