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NetLine Corporation Reviews & Product Details

NetLine Corporation Overview

What is NetLine Corporation?

Successful B2B Marketers Start Here. NetLine empowers B2B marketers to scale revenue via an all-in-one buyer engagement platform that delivers unparalleled buyer-level intent data and lead generation capabilities. Operating the only buyer-level intent platform, INTENTIVE, delivering real-time insights into "who" is actively expressing intent in an account, "what" actions that person is taking, "when" those actions took place, and uniquely "where" those actions occurred, including offline Event Intent data, NetLine fast tracks buyer transparency. In addition, NetLine also operates the largest B2B content-centric lead generation platform offering content syndication, lead generation, account-based marketing, lead management, and more. Founded in 1994, NetLine is a part of Informa Tech, a leading provider of market insight and market access to the global technology industry. Successful B2B Marketers Start with NetLine, visit www.netline.com. Access the tools every B2B marketer needs to: • Amplify Reach: Drive net new lead generation with the largest B2B lead generation network. • Capture Intent Leads: Identify and generate intent-based leads with AudienceTarget® Technology. • Increase ROI: Optimize your strategy with robust targeting capabilities, advanced reporting, and our team of experts. Create your free account and launch a new campaign in minutes, go to the NetLine Portal: http://portal.netline.com

NetLine Corporation Details
Languages Supported
English
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Product Description

NetLine Corporation connects B2B marketers with their future customers through dynamic targeting and content recommendations to an audience of more than 125 million monthly business professionals across 300+ distinct industry sectors allowing for both scalability and access to key business decision-makers.

How do you position yourself against your competitors?

The [largest] B2B content syndication network that drives the top [quality] leads for marketers by capturing active [intent] leads from targeted audiences researching business related topics.


Seller Details
Seller
Netline Corporation
Year Founded
1994
HQ Location
Campbell, CA
Twitter
@NetLine_Corp
1,823 Twitter followers
LinkedIn® Page
www.linkedin.com
147 employees on LinkedIn®
Values & Ethics
NetLine operates following five core values: innovation, teamwork, integrity, customer satisfaction, and accountability. Our advanced technology and massive scale are uniquely positioned to achieve the results marketers are looking for.
Real Content

Your content is in good company—published to the largest professional resource library of content on the web, TradePub.

Real People

Millions of professionals that have submitted a 15+ point professional profile to access content.

Real Security

The lead gen process is protected start to finish through our comprehensive security measures and SSL encryption.

Real Quality

Proprietary data cleansing process is standardized across all campaigns protecting the quality of leads captured.

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Real Audience

As the largest B2B content platform, we capture real profiles from real audiences as they research pain points.

Recent NetLine Corporation Reviews

Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"Great lead gen, easy to work with"
Great quality of leads, they just about always fit our exact criteria. I love that we can set limits so we get a diverse selection of leads from ta...
Morris I.
MI
Morris I.Mid-Market (51-1000 emp.)
4.5 out of 5
"Delivers quality leads and strong reporting"
The ability to hyper target my ICP and get my message in front of them at scale
Garth E.
GE
Garth E.Mid-Market (51-1000 emp.)
4.5 out of 5
"Very happy with Netline"
Overall very happy with them. They answer very fast and their lead quality is great.
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
2 people requested security information

NetLine Corporation Media

NetLine Corporation Demo - Generate Leads with Your B2B Content using NetLine Portal
Run targeted cost-per-lead content syndication campaigns, starting at $9 per lead. Create your free account to get started.
NetLine Corporation Demo - Navigate Campaigns with Ease using Your NetLine Portal Dashboard
Create a new campaign, watch tutorial videos, and view a quick snapshot of your recent campaign stats.
NetLine Corporation Demo - Build a Targeted Content Syndication Lead Generation Camapign
Set job-level and account-level filters to acquire the exact leads your organization needs, starting at $9 per lead.
NetLine Corporation Demo - Optimize Your Campaigns with Analytics
Access the campaign dashboard, real-time lead data, and analysis reports to refine your content-centric lead generation strategy.
NetLine Corporation Demo - Launch Content-First ABM Campaigns in Minutes
Run an Account-Based Marketing (ABM) campaign by uploading your target account list or you may choose to suppress an account list. Upload a single column CSV file that lists the company website domain(s) or full company name(s). For example: netline.com or NetLine Corporation.
NetLine Corporation Demo - Real-Time Connectors with 3rd Party Automation Systems
Maximize pipeline development efficiencies by connecting the NetLine directly 3rd party tools, such as: Marketo, Hubspot, Eloqua, Pardot, ON24, GotoWebinar, Salesforce, and more. Within a few minutes, you can launch a 3rd party integration to ensure that leads generated by content syndication ...
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138 NetLine Corporation Reviews

4.6 out of 5
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138 NetLine Corporation Reviews
4.6 out of 5
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138 NetLine Corporation Reviews
4.6 out of 5

Overall Review Sentiment for NetLine CorporationQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

I like that Netline gives the host the ability to keep landing pages consitant while adding your own branding. Its user friendly and the ability to purchase leads when you are having a hard time reaching your goal is a godsend. I use it daily in my current position. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Netline can we be a little slow on my computer so when I get multiple edits it can take a long time. The platform is a little confusing to our suince when it comes to connecting to other platforms like the one we use for webinar hosting and our audince sometimes gets stuck in a loop trying to gain access. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Netline helps me and my team keep track of all the leads that come in from our various campaigns with ease. We have multiple proucts that use the site to host and collect leads and ability to send leads automatically to the clients take a lot off our manual process. Review collected by and hosted on G2.com.

Austin K. H.
AH
Digital Marketing Specialist
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

We had a situation with a client where long term lead gen tactics were not producing what they needed in the correct time frame. Their situation was changing and they needed leads quickly. Netline provided us a campaign structure that was able to deliver exactly what they needed. They told us the time frame up front and what to expect with the investment available to us. Then, they delivered exactly that. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

For their marketing segments, I wish we could get just a bit more granular with who and what we can approve and deny, but other than that, they did a phenomenal job getting us what we needed in our broader segments. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We had a client who needed a large influx of leads quickly. NetLine was able to do this effectively and promptly. Review collected by and hosted on G2.com.

Demetri W.
DW
Marketing Operations / Data Performance
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

I use Netline daily in my current role. Netline is easy to use and provides great insight into your campaigns/pages. Targeting, reporting, and purchasing leads are on the list of reasons to use Netline, and that list can go on and on. Implematnation, integration, and troubleshooting are all simplified thanks to the team at Netline. Our account manager is on top of every move which is a huge stress relief and a time-saver. Can't recommend it enough! Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Nothing! The team at Netline is always willing to help and problem solve if any issue comes up. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

The ability to purchase leads when your campaign is struggling is very helpful. Integration into various platforms is great as well. The team is very knowledgeable and can make suggestions on how to improve results on your campaigns. Review collected by and hosted on G2.com.

Rimon C.
RC
Senior Audience Marketing and Data Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

It is such an easy platform to use. Very good quality leads. I also really liked the 5% overage in leads that they provide to make up for any bad leads that might have slipped through the cracks. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Nothing at all, it's been a great experience since we have been working with Netline. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We use their Content Extended Reach program to generate highly targetted leads for our clients. Review collected by and hosted on G2.com.

Morris I.
MI
EVP Marketing and Sales
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

The ability to hyper target my ICP and get my message in front of them at scale Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Nothing, we had a great experience with them. They delivered as promised Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Helping us get our message and materials in front of a very select ICP Review collected by and hosted on G2.com.

Putra S.
PS
Marketing Operations Technologist
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

I love how quick and easy it is to build a form and landing page. What makes it cool is that we are able to have settings to match our numerous domains. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

This is barely a complaint, but after submitted a landing page there is time needed to process the landing page. I can't seem to figure out how long it takes for the landing page to fully render, but it could take around 20 minutes to an hour. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We are able to churn out landing pages really quickly compared to our internal process. Review collected by and hosted on G2.com.

Verified User in Pharmaceuticals
UP
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

Great quality of leads, they just about always fit our exact criteria. I love that we can set limits so we get a diverse selection of leads from target companies. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

This isn't just for Netline, but targeting in the EU is tough. It would be great to be able to run larger campaigns in that market. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Finding new names at our target companies Review collected by and hosted on G2.com.

Garth E.
GE
Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

Overall very happy with them. They answer very fast and their lead quality is great. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Nothing to dislike so far. We used them for a couple of campaigns. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Quality of leads and price of leads. Review collected by and hosted on G2.com.

RE
Marketing Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

Easy to use interface and extra support was available when needed. My account manager made numerous suggestions on how to improve my results. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Pricing for some of the different filters seems a bit high and made me reconsider some in an effort to meet my budget. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Helping to drive increased registrations for our live webinars through expanded reach beyond our current process. Review collected by and hosted on G2.com.

Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

They're very efficient, know my business and are helpful in everyway. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Nothing - top notch to work with - there is nothing I dont like about them Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Getting my content to the right people = people who want to consume it. Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

Our client services team was wonderful. Very informative and responsive. A pleasure to work with. The Netline platform is easy to use and provides insightful reporting, too. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Nothing comes to mind - very impressed with them. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Helping us generate leads. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

The self-serve platform is great. Love that there's no huge minimum spend so we could test its efficacy before investing more heavily. Jeff was awesome to work with and super helpful in getting me set up! Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Nothing negative stands out - it's a solid platform. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We are looking for ways to drive leads through our content on a cost per lead basis, without investing heavily in a minimum spend and while being able to carefully control the ICP. Review collected by and hosted on G2.com.

Verified User in Broadcast Media
EB
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

The whole nine yards - from my first engagement to my last, every element of Netline shines through Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Honestly I haven't found anything to dislike Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Growing our readership with the right audience Review collected by and hosted on G2.com.

Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about NetLine Corporation?

I like their specific targeting options because we have a need for some specific B2B clients like a good revenue company and a higher job title. Netline worked for us because they have all lead filtering options like target-specific job titles and company revenue. We were getting leads for about 50$ each which is affordable for us as compared to LinkedIn ads. Their ability to reach the right audience is great, and we were getting 90% qualified leads. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

I didn't find anything negative on this platform. We were satisfied with the quality of our leads and 90% of leads are qualified which is more than enough for us. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

I think it is a great platform for generating quality B2B leads with good lead filtering options. Their customer support is also great they respond and help you quickly. That's what all a business wants. Review collected by and hosted on G2.com.

Steve S.
SS
Director, Demand Generation and Sales Development
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

Great customer support--worked with us to find the right audience, build our landing page, and integrate lead delivery into our marketing automation system. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Can't think of anything I disliked about working with NetLine. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We're looking to increase our business and needed to generate more qualified leads. Review collected by and hosted on G2.com.

AL
Marketing Strategist
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

The team is the key to the success of my campaign. They are not driven to push their suggestions - they listen, they balance the knowledge of the customer with their incredible expertise. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

I have no suggestions for them - except keep doing what you are doing! Results matter and you excel! Thank you Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Helping me reach a niche market and understand the best approach has provided leads focused on my market. I am able to utilize the campaign results and learnings to focus even more directly on my target market. Review collected by and hosted on G2.com.

Adrienne B.
AB
Media Director and Strategy Lead
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

The best part of the process was working with the NetLine team. Windy and Emily were responsive, proactive, and made every effort to ensure our campaign was a success. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

There was no part of the process that I disliked. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

They assisted with acquiring a niche B2B audience. The pricing and timing in which leads were delivered were the greatest benefits. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

Onboarding process is smooth and relatively quick compared to other suppliers. Customer support is crucial and Netline does it well - the sales rep is always here to support despite a 5-7 hours time difference and they always communicate whenever they'll be on leave and need to hand over etc. Tech support is less quick but also responsive, but normally takes 1-2 days to get a response. Lead volume is there if you have a wider targeting, and the ability to cap lead volume per month is great. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Lead volume may not be there if the target audience is niche and very specific. Would be amazing if they also serve specific countries within a region with similar lead volume but that is always tricky with any provider. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Stable flow of leads, quality leads aligning with ideal job titles and industries. Netline provides that but these leads are not hot leads, they will require a lot of work in order to convert into a sale, as with any providers. Review collected by and hosted on G2.com.

RW
Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

Netline's easy to use platform! Plus we have fantastic turn around on our SQL. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

If they're working on a "full service" your leads don't come in as fast. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We need to find a platform where people can download our content and Netline provides us with great leads, which in turn creates new customers. Review collected by and hosted on G2.com.

Juan José M.
JM
Demand Generation Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

The people, follow-up, expertise, and service. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

Although the reports and the strategies proposed by them are excellent, the price of the CPL is a bit expensive. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Generate B2B leads for the company, which could convert into closed deals. Review collected by and hosted on G2.com.

Danielle S.
DS
Senior Digital Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about NetLine Corporation?

Our account manager stayed with us the whole way through - we were able to pause the campaigns to evaluate the leads and tweak the criteria. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

The only thing I would caution on is the many industries and sub-industries to choose from, both a blessing and a curse. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Our company is very niche in what they consider a quality lead. With NetLine, we were able to meet the very specific criteria and wow our sales reps. Review collected by and hosted on G2.com.

Verified User in Events Services
UE
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

I appreciate that there are video tutorials and tips along the way, especially when connecting to your organization's CRM. Integrations are tricky already and trickier if you're not the most technologically literate. The videos and the ability to send test form completions gives you that ease of mind that you're doing things correctly. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

When hitting submit and going to the next page, it takes a while for the page to load. If you're a new user, you may think that you might have done something incorrectly. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We have been trying to break into a new audience segment and with NetLine, we have been able to get our foot in the door and prove our value to influential members of the industry. With these new leads, our data has become richer and cleaner. Review collected by and hosted on G2.com.

DS
Digital Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

Customer service was top-notch! We were followed up with the entire time with regular syncs to discuss campaign performance. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

It was a learning curve for sure to try and figure out the correct audiences within the industries. This is not your typical ad buy. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

Quality leads from a media/ad buy have been one of our challenges in the past. Netline delivers on ensuring the correct ones are delivered. Review collected by and hosted on G2.com.

Maxwell J.
MJ
Senior Manager, Digital Demand Marketing
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about NetLine Corporation?

Netline does a remarkable job at helping us get in front of our government audience. The team is responsive to our needs and is continuously "on the ball". We especially appreciate the weekly follow-up as well as the high-performing leads that we receive QoQ. Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

There have been quarters where Netline had a difficult time fulfilling the lead quantity that we ordered. However, in my experience Netline generally can fulfill their campaigns, and the quality of leads is never a question. Review collected by and hosted on G2.com.

Recommendations to others considering NetLine Corporation:

I would strongly recommend Netline as a great lead supplier for any B2B team looking to support sales teams based in North America. Netline may have a global reach; however, I have not personally run a campaign outside of NA and cannot speak to that. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

We use NetLine to provide engaged leads to our sales team(s). We have noticed that the leads from NetLine consistently convert better for us throughout the sales funnel. They also result in larger deal sizes when compared to our other vendors. Review collected by and hosted on G2.com.

Tom M.
TM
Digital Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about NetLine Corporation?

The best part about Netline is that just about anyone can set up a campaign and begin receiving highly qualified leads! I began using Netline as a quick way to generate leads for my clients, but now I'm implementing it into a lot of my strategies moving forward because of the lead acquisition costs which are comparable to running social ads. Not only am I generating more leads at my pace, but they're actually qualified and converting in my subsequent nurture strategies. If you've invested in content but wondering why they're not generating leads, then it's time you consider adding Netline to your tool belt! Review collected by and hosted on G2.com.

What do you dislike about NetLine Corporation?

The one downside to Netline is the lack of geotargeting local/regional levels. We now live in a world where our buyers can be anywhere, but there are still some of my clients who strictly target at a municipal level which prevents them from utilizing Netline for now. Review collected by and hosted on G2.com.

Recommendations to others considering NetLine Corporation:

Stop buying lists and focus your strategy on first-party data, like right now!! If you have content (ebooks, webinars, etc) and a method to nurture your leads, then you're ready to start growing your audience and customer base today. Review collected by and hosted on G2.com.

What problems is NetLine Corporation solving and how is that benefiting you?

1. Self-paced inbound lead generation

2. Predictable cost-per-leads

3. Flood your sales team with highly qualified leads

4. Pay for performance

The greatest benefit I've come to realize with Netline is that I can create affordable and effective lead generation campaigns without all of the work it takes to build and optimize social ads where I'm often paying for other marketing objectives like impressions, views, traffic, and conversions. Paying for performance is the way to go! Review collected by and hosted on G2.com.