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The FutureBrand Consumer Index 2024
The first-ever FutureBrand Consumer Index lays bare a series of major insights that consumer goods businesses simply cannot afford to ignore.
This in-depth study utilises the FutureBrand Index methodology to assess 100 undeniably everyday U.S. consumer packaged goods brands . This study unveils key growth opportunities for brands brave enough to innovate, adapt, forge more authentic connections, and double down on delivering meaningful experiences.