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If You Build It, They Will Come: What goes into making the perfect Instagram post? After being unceremoniously rejected from the Harvard of influencing, Jo manages to convince RewardStyle to let her in anyway. In this episode she puts their lessons to use, and tries her best to turn herself into an influencer, to create a shoppable life. She quickly discovers one of the dirty little secrets of influencing: influencers are hiring professional photographers to take a week or a month of content at once. Yes! Influencer photographers are the new wedding photographers. So Jo hires one and tries to take beautiful pictures of her entire family in matching pajamas. This is a disaster. But is it a profitable one? Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information. by Under the Influence with Jo Piazzaratings:
Length:
46 minutes
Released:
Dec 17, 2024
Format:
Podcast episode
Description
Today we're taking a deep dive into the world of a 16-year-old TikTok star who wants to change the industry as we know it and ensure that the next 20 billionaires are females under 25. Sloane Price is wildly ambitious in ways I couldn't have imagined possible when I was a teenager. And today we're talking about her business plans, the ways that brands and agencies take advantage of teen girl influencers (plus how she wants to fix it) and why the teenage influencers today are the future of celebrity marketing.
You can follow Sloane on TikTok here.
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Pre-order EVERYONE IS LYING TO YOU here.
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Learn more about your ad choices. Visit megaphone.fm/adchoices
You can follow Sloane on TikTok here.
Join our newsletter community here.
Pre-order EVERYONE IS LYING TO YOU here.
Visit our lovely sponsors here.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Dec 17, 2024
Format:
Podcast episode
Titles in the series (100)
- 51 min listen