Walking into a tradeshow with no idea where to start can be intimidating!As a freelancer, having a plan of action for the next fashion trade show you attend can make all the difference. In this episode, I talk live with Andreu David, the Vice President of Sourcing at MAGIC, to get insights from an industry expert on how to make the most of a trade show. Andreu covers everything from understanding market levels and price points to the importance of factory operations and the benefits of attending trade shows. Discover how AI and 3D technology are shaping the future of fashion, and learn about the critical emphasis on sustainability and ethical production practices. Andreu also offers invaluable advice for freelancers and entrepreneurs, highlighting the need for transparency, trust, and strategic networking in building successful industry relationships. If you're in the fashion game, you can't afford to miss his insider tips on working with suppliers, the perks of attending trade shows, and the crucial role of AI and 3D tech in modern fashion.About Andreu:Andreu is the Vice President of SOURCING at MAGIC for Informa Markets Fashion, leading the largest sourcing trade show in North America. With over 20 years of fashion industry experience, he also serves as CEO of Brand Design Architects, teaches at Otis College of Art and Design, and runs his own brand. A graduate of USC (Marketing) and Parsons (Fashion Design), Andreu began his career with a design apprenticeship at Hermès and has held senior roles at Double RL Ralph Lauren, Banana Republic, and a New York startup brand. Connect with Andreu:Visit his websiteEmail him at: [email protected] on LinkedIn
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