This week is another quick strategy episode. I’m sharing a powerful strategic framework that organizations use to anchor and align their growth: Intentional Design.What You'll Learn:The difference between Referential & Iterative and Intentional Design approaches in strategic planning.How to define and analyze your organization's focal problem for clearer vision and impact.Steps to develop a Big Hairy Audacious Goal (BHAG) and align your activities with your Theory of Change.Key Takeaways:Understanding the two basic strategic approaches: Referential & Iterative and Intentional Design.Importance of clearly defining the focal problem your organization aims to solve.Insight into leveraging your unique understanding of the problem for strategic advantage.Crafting a BHAG to guide your organization's strategic direction.Developing a Theory of Change to choose the right strategies for impactful change.Step-by-Step Process:Identify the Focal Problem: Define the specific problem your organization aims to solve, in simple terms that a 10-year-old could understand.Problem Analysis: Gain clarity on your unique insight into the problem and identify leverage points in the system.Set a BHAG: Define what 'moving the needle' looks like for your slice of the problem.Develop a Theory of Change: Determine the best strategies to achieve your BHAG, focusing on general approaches rather than specific activities.Outline Activities: Once you have your approaches, decide on the specific activities within each approach.Infrastructure Assessment: Evaluate what internal and external capacities, budget, staffing, networks, and systems are needed to scale your activities effectively.