In this episode, Brandee Sanders, VP of Marketing for Modal shares her perspectives and insights on the data science process and how best to use data science to go from pilot to pipeline.

Modal is a digital sales solution driving transparent auto e-commerce for the world's largest brands and dealers.

Insights she shares include:

What is a data science processWhat is a data science life cycleStages of data processing we need to be aware of in businessHow to use the data science process to go from pilot to pipelineHow to determine if you are ready to use data science to drive growthHow to ensure you have one source of truthHow to find the budget for ABM initiatives backed by data scienceHow to ensure you have leadership buy-in to go from pilot to pipeline and that a top-down directive is in placeHow to get and use an innovation budget to test your hypothesisThe best ways to shift and reallocate budgets from existing programsand much more…

Discover more at - https://www.sproutworth.com/data-science-process-go-from-pilot-to-pipeline/