Mental Health, Social Media & the Secret World of Pricing with Ari Woeste
Opening up about your struggles opens you up to being put under a microscope. However, I feel when we do open up about our story, it makes us more human and gives others permission to embrace their imperfect story.
Queue today’s guest: Ari Woeste, an independent lettering artist and art director out of Minneapolis, MN, who’s especially a force with tactile and food lettering. She’s crushed projects for some of the biggest brands in the world like Wal-Mart, Polo Ralph Lauren, General Mills, and Yoplait (to name a few).
Ari has an incredible story filled with humility, and she’s not afraid to open up about the ups and downs of her creative career.
On today’s episode, Ari and I get super deep into:

Battling with the inner critic and comparison
Dealing with the dark side of social media and mental health
Tackling the rollercoaster world of freelance and pricing
Taking yourself seriously and following your intuition
And her new dog @kylethepupper

This one is going to hit home with you no matter where you are on your creative grind.
Let me know what you think. Take a screenshot of the podcast episode you’re listening to and tag me on IG @perspectivepodcast or on Twitter, and let’s connect.
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Shownotes

Connect with Ari: Instagram 1 | Instagram 2 | Website
Kyle the Pupper IG: @kylethepupper
Hoodzpah - FABAS Book
Listener of the Week: emilyroseartistry
Podcast Editor: Aine Brennan
Shownotes Editor: Paige Garland
Podcast music: Blookah

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