Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    From $11.99/month after trial. Cancel anytime.

    What Is LEGO?
    What Is LEGO?
    What Is LEGO?
    Ebook121 pages31 minutes

    What Is LEGO?

    By Jim O'Connor, Who HQ and Ted Hammond

    3.5/5

    ()

    Read preview

    About this ebook

    Find out how these fun, stackable blocks became the most popular toys in the world.

    The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.

    In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.
    LanguageEnglish
    PublisherPenguin Young Readers Group
    Release dateMay 5, 2020
    ISBN9780593092965
    What Is LEGO?
    Author

    Jim O'Connor

    Jim O'Connor Is an author and professional educator with a talent for creating brilliance from simple and complex subjects alike? This book began life as a University assignment in which Jim was challenged to teach a subject for which he knew little and one in which many of them knew much. The subject was cooking and the result impressive. Years later the result of that challenge is this book. Inside the reader is taken on a larrikins own adventure into mysterious world of impressive cooking and learns that brilliance in the kitchen is possible for anyone willing to think differently about cooking.

    Read more from Jim O'connor

    Related to What Is LEGO?

    Related ebooks

    Children's Toys, Dolls & Puppets For You

    View More
    View More

    Related podcast episodes

    Related categories

    Reviews for What Is LEGO?

    3.5/5

    9 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      What Is LEGO? - Jim O'Connor

      Cover for What Is LEGO?Book title, What Is LEGO?, author, Jim O'Connor, imprint, Penguin Workshop

      For my sons, Robby and Teddy, who shared LEGO sets with me, and always wowed me with their LEGO creations—JOC

      To my kids Stephanie and Jason—TH

      PENGUIN WORKSHOP

      An Imprint of Penguin Random House LLC, New York

      If you purchased this book without a cover, you should be aware that this book is stolen property. It was reported as unsold and destroyed to the publisher, and neither the author nor the publisher has received any payment for this stripped book.

      Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader.

      The publisher does not have any control over and does not assume any responsibility for author or third-party websites or their content.

      Copyright © 2020 by Penguin Random House LLC. All rights reserved. Published by Penguin Workshop, an imprint of Penguin Random House LLC, New York. PENGUIN and PENGUIN WORKSHOP are trademarks of Penguin Books Ltd. WHO HQ & Design is a registered trademark of Penguin Random House LLC.

      Visit us online at www.penguinrandomhouse.com.

      Library of Congress Control Number: 2019054567

      ISBN 9780593092941 (paperback)

      ISBN 9780593092958 (library binding)

      ISBN 9780593092965 (ebook)

      pid_prh_5.5.0_c0_r0

      Contents

      What Is LEGO?

      A Toy Maker

      Plastic

      LEGO Takes Off!

      How Are LEGO Bricks Made?

      Branching Out

      LEGO’s Little People

      Good Times/Tough Times

      A New Leader

      Designing LEGO Sets

      LEGO around the World

      Timelines

      Bibliography

      What Is LEGO?

      Billund is a very small town in Denmark, a country in northern Europe. Only about six thousand people live there. It is far away from Denmark’s capital city of Copenhagen. But every year over a million and a half people visit Billund.

      Why?

      Because Billund is the home of the LEGO toy company. And LEGO fans from all over the world go there to visit LEGO’s main factory. There, nineteen billion LEGO pieces are made every year. That’s right. Nineteen billion. Those pieces come in dozens of different shapes, colors, and sizes that are used in countless different LEGO sets. Besides the original LEGO factory in Billund, there are four others, in the Czech Republic, Hungary, China, and Mexico. Altogether they make over ninety billion LEGO bricks a year. They also make seven hundred million tiny rubber tires for LEGO cars and trucks.

      In Billund, the crowds of LEGO fans also visit LEGOLAND. It opened in 1968 and is a thirty-five-acre amusement park for children eleven or younger. There’s the Vikings River Splash, Lloyd’s Laser Maze, and roller coasters such as The

      Enjoying the preview?
      Page 1 of 1