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    The One-Day Marketing Plan: Organizing and Completing a Plan that Works
    The One-Day Marketing Plan: Organizing and Completing a Plan that Works
    The One-Day Marketing Plan: Organizing and Completing a Plan that Works
    Ebook287 pages6 hours

    The One-Day Marketing Plan: Organizing and Completing a Plan that Works

    By Roman G. Hiebing and Scott W. Cooper

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    About this ebook

    The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business. Hiebing and Cooper's streamlined, 10-step process guides readers through the development and execution of effective marketing plans, and provides the tools to accurately evaluate bottom-line results. Packed with helpful checklists and templates, this practical, comprehensive third edition includes up-to-the-minute information on brand positioning and Internet marketing tactics.

    LanguageEnglish
    PublisherMcGraw-Hill Education
    Release dateJun 21, 2004
    ISBN9780071458528
    The One-Day Marketing Plan: Organizing and Completing a Plan that Works

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