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    Fire Your Web Guy!: Use WordPress to Build Your Own Ecommerce Website Without Any Coding
    Fire Your Web Guy!: Use WordPress to Build Your Own Ecommerce Website Without Any Coding
    Fire Your Web Guy!: Use WordPress to Build Your Own Ecommerce Website Without Any Coding
    Ebook158 pages45 minutes

    Fire Your Web Guy!: Use WordPress to Build Your Own Ecommerce Website Without Any Coding

    By Steven V. Taylor

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    About this ebook

    Build a beautiful, e-commerce ready website with no coding knowledge whatsoever for under $20!

    “Web Guys” tend to live in their mother’s basement and work whenever they feel like it. They can be costly, unresponsive, slow and downright flakey. The good news for you is that you don’t really need a Web Guy. There are tools available now that allow laymen to build professional-looking websites quickly and easily without knowing any code at all. If you need a website quick, have a limited budget and a free weekend, then this book is for you.
    LanguageEnglish
    PublisherBookBaby
    Release dateMar 24, 2014
    ISBN9781483523583
    Fire Your Web Guy!: Use WordPress to Build Your Own Ecommerce Website Without Any Coding

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      Book preview

      Fire Your Web Guy! - Steven V. Taylor

      Author

      Introduction

      Who Should Read This Book

      If you need a website quick and have a limited budget and a free weekend, then this book is for you. Small business owners and entrepreneurs understand that you simply cannot do business in the modern world without a website. The problem, however, is that custom websites built by big design firms are expensive: $5,000 to $20,000 or more. Often times, this means that the small business owner will turn to a less expensive web guy who might be a friend of a nephew or perhaps their sister’s boyfriend.

      Unfortunately, web guys tend to live in their mother’s basement and work whenever the hell they feel like it. They often have other interests (video games, surfing, drinking) and may not have your success uppermost on their minds. They can be unresponsive, slow and downright flakey. Trust me, I know web guys. I work with web guys. I am a web guy of sorts myself, the difference being that I have my own house and have learned that the secret of my success is prioritizing my client’s success.

      The good news for you is that you don’t really need a web guy. There are tools available now that allow laymen to build professional-looking websites quickly and easily without knowing any code at all. If you can use a mouse and have a few fingers to type with, you can have an amazing-looking professional website up and running this weekend. We’ll use an awesome piece of software called WordPress to make this happen, and I’ll walk you through the process step-by-step.

      In this simple tutorial we’ll cover everything you need to know from getting a domain name to launching your fully functional eCommerce website. If you just need a brochure site and don’t need eCommerce, that’s fine too. We’ll get you all set up.

      If you already have a website up and running but your web guy is too busy/flakey/stoned to make updates or even finish your site, you have the right book in your hand. Just be sure that you follow the steps in the Pre-existing Sites section of this book.

      One quick suggestion: you should read over the whole book first before you start building the project site outlined in the following chapters. It will actually make your project go faster as you can decide beforehand which features you need or don’t need.

      About WordPress

      Maybe you have heard of WordPress. Maybe you heard that WordPress is used by bloggers for writing and publishing articles on the web. Though that description is technically correct, WordPress is much, much more than blogging software.

      About 34 percent of all the websites on the web utilize a content-management system (CMS). Of those 34 percent, more than half (almost 60 percent) use WordPress! Ease of use and developer support has pushed WordPress to the top of the industry.

      WordPress is a free and open source blogging tool and a content-management system (CMS) that runs on a web hosting service. A content-management system is just a fancy way of saying it helps you organize and maintain stuff you put on your website. WordPress uses a graphic interface for maintaining your site, so you can just point-and-click instead of writing a bunch of code.

      WordPress comes in two flavors – WordPress.org and WordPress.com. Using WordPress.com you can set up a free account with free hosting, which sounds great. The drawback is that WordPress.com uses advertisements, which can be a major drawback to a commercial site. Furthermore, there are some feature restrictions that in my opinion make WordPress.com a less desirable choice. WordPress.org allows you to load the software to any web host you want and use it in any way you want. A web host is a company that has the servers to host your website on the Internet. Installing WordPress on your own hosting account gives you much more flexibility for many different reasons, which we will cover later in the book. Thus, for the tutorial in this book we will be using the software offered for free from WordPress.org hosted on a personal hosting account.

      How the Web Works

      Since we have broached the subject of hosts and servers, this would be a good time to give a brief overview of how the web works. I know you are anxious to get your site up, but having a basic understanding of the basic workings of the web will give some clarity to the project.

      The various routers and network platforms (known as hardware) involved in the Internet are beyond the scope of this book. For now, we will just take a quick look at how information flows across the web.

      Figure 1-1

      In Figure 1-1 we see that Servers actually serve web pages, or files, to web enabled devices such as desktop computers, laptop computers, mobile devices and even some printers. Servers store the files and then hand them out when a request is made by a client computer. The web is known as a client-server system. Your computer is the client; the remote computers that store electronic files are the servers. So, every time you surf to a web page, here’s what happens:

      Your browser (the program you use to surf the web), goes to the URL (short for Uniform Resource Locator) in the link you clicked or to the web address you typed into the address field.

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