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Seoul Survivor; Gangnam Style - A Viral Phenomenon
Seoul Survivor; Gangnam Style - A Viral Phenomenon
Seoul Survivor; Gangnam Style - A Viral Phenomenon
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Seoul Survivor; Gangnam Style - A Viral Phenomenon

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Park Jae-sang (Korean: 박재상; born December 31, 1977) is a South Korean singer-songwriter, tv talent show judge, dancer and record producer. He performs as Psy (short for Psycho) and seems to be everywhere these days. The public have gone gaga over this South Korean rapper whose video "Gangnam Style" has over 360 million views - the number of which is still rising fast. Released in July, the song quickly went viral and spawned numerous parodies and versions from most countries in the World.

In this book I reflect on globalization and the successful use of social media, and also look at Psy's interesting past and future.

LanguageEnglish
PublisherJustin Clark
Release dateOct 4, 2012
ISBN9781301111350
Seoul Survivor; Gangnam Style - A Viral Phenomenon

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    Book preview

    Seoul Survivor; Gangnam Style - A Viral Phenomenon - Justin Clark

    Seoul Survivor; Gangnam Style – A Viral Phenomenon

    as told by Justin Clark

    Copyright Justin Clark 2012

    Publishing by J Clark at Smashwords

    Cover Design By: Tremault

    © 2012 by Justin Clark

    All rights reserved. No part of this book may be reproduced, stored in a retrieval system or transmitted in any form or by any means without the prior written permission of the publishers, except by a reviewer who may quote brief passages in a review to be printed in a newspaper, magazine or journal.

    The final approval for this literary material is granted by the author.

    First digital version

    * * * * *

    Contents

    An astonishing rise

    So it’s not all style over substance

    What is Gangnam Style?

    So then, what the heck does Oppan Gangnam Style mean?

    Why is he riding an invisible horse?

    The lyrics translated

    First the World, and then?

    Before he became a Guinness World Record breaker

    A new meme

    Seoul Survivor;

    Gangnam Style - A Viral Phenomenon

    An astonishing rise

    If you’re not yet familiar with Gangnam Style (강남 스타일), the pumped, effervescent, bouncy Korean music video that’s

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