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Audiobook15 hours
Marketing with AI For Dummies
Written by Shiv Singh
Narrated by Mike Lenz
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About this audiobook
Marketing with AI For Dummies is your introduction to the revolution that's occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and beyond. This book captures the insight of leading marketing executive Shiv Singh on how AI will change marketing, helping new and experienced marketers tackle AI marketing plans, content, creative assets, and localized campaigns. You'll also learn to manage SEO and customer personalization with powerful new technologies.
● Peek at the inner workings of AI marketing tools to see how you can best leverage their capabilities
● Identify customers, create content, customize outreach, and personalize customer experience with AI
● Consider how your team, department, or organization can be retooled to thrive in an AI-enabled world
● Learn from valuable case studies that show how large organizations are using AI in their campaigns
This guide is perfect for marketers at all levels, as well as those who only wear a marketing hat occasionally. Whatever your professional background, Marketing with AI For Dummies will usher you into the future of marketing.
● Peek at the inner workings of AI marketing tools to see how you can best leverage their capabilities
● Identify customers, create content, customize outreach, and personalize customer experience with AI
● Consider how your team, department, or organization can be retooled to thrive in an AI-enabled world
● Learn from valuable case studies that show how large organizations are using AI in their campaigns
This guide is perfect for marketers at all levels, as well as those who only wear a marketing hat occasionally. Whatever your professional background, Marketing with AI For Dummies will usher you into the future of marketing.
Author
Shiv Singh
Dr. Shiv Singh is currently working as a scientist and assistant professor in CSIR-AMPRI, Bhopal, India. He received his Ph.D. (2015) in chemical engineering from the Indian Institute of Technology Kanpur, India. He has expertise in the synthesis of novel carbon-based nanomaterials for energy application. During his Ph.D. (development of metal nanoparticles dispersed carbon micro and nanofibers for biochemical and energy applications), he gained expertise to synthesize inexpensive, chemical vapor deposition grown graphitic carbon materials (CNF/CNT/CNP/Graphene) for biochemical and energy applications. He also had one year’s post-doctoral experience at the Korea Institute of Materials Science, South Korea where they synthesized ultrahigh temperature ceramic composites via polymer infiltration and pyrolysis, and the chemical vapor infiltration process. Currently, he is working on electrode materials for bio/electrochemical reduction of CO2 to value-added products and bioenergy and H2 generation from wastewater. He has more than 30 publications (in high-impact international journals) a few book chapters and one listed patent. Dr. Singh also received the Seal of Excellence certificate from Marie Sklodowska-Curie actions call H2020-MSCA-IF-2018/19 the European Commission.
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