Reviewing the reviews
They say that if you can’t say something nice, don’t say anything at all.
And it seems women are more likely to follow that maxim than men, with a new study finding they are less likely to share negative experiences in online reviews than men.
Their average ratings are about 0.1 stars higher on a five-point scale, but when satisfied, both sexes submit reviews at similar rates.
The gender rating gap holds across many contexts, platforms and geographies.
Hebrew University of Jerusalem researchers say the differences may distort perceptions of products and services unless conditions change to make women feel more
