Overview of Our Privacy Practice
Information We Collect About You | We collect your personal information directly from you through your interactions, use, and experiences with our website, products, and services. We also obtain your information indirectly from our Business Partners and third-party sources. For more information about the types and sources of information we collect about you refer to: Information We Collect About You. |
How We Use And Share Your Information | We use your personal information to provide you with our products and services, improve our products and services, tailor your customer experience with Dell, personalize our products and services and make recommendations to you, advertise and market to you, and to comply with applicable laws. We also use your information to improve the safety and security of our website, products, and services, which includes detecting, preventing investigating, and responding to risks in these areas that could harm you or Dell. We may share your personal information with our affiliated companies and Business Partners to perform work for us, including completing any transaction, providing you with the latest information about our products, services, or offering you our latest promotions. For more information refer to How We Use and Share Your Information. |
Our Use Of Cookies And Other Technologies | Dell’s websites, online services, interactive applications, email messages, and advertisements may use cookies and similar technologies to help us tailor your experience, better understand your preferences, tell us which parts of our websites you have visited, facilitate and measure the effectiveness of our interest-based advertisements and web searches. We also use web beacons to help deliver cookies and gather usage and performance data. You can make choices about how Dell and our Business Partners reach you by clicking here. For more information refer to Our Use of Cookies and Other Technologies. |
Accessing, Delete, Or Update Your Information, And Contact Us | You can exercise your Consumer Privacy Rights in relation to your personal information by sending an email to [email protected] or visiting our DSR web portal if you have a registered Dell MyAccount. For more information about your privacy rights, please refer to Your Consumer Privacy Rights. Attention: Dell’s Privacy Office |
Special Considerations For California Residents | As a California resident, you have certain consumer privacy rights which you can learn about and exercise as described here. |
Your Marketing Choices | You have choices about how Dell reaches you with marketing offers and about other uses of your information. For more information about your choices refer to Your Marketing Choices and Our Use of Cookies and Other Technologies. |
Business Partner | “Business Partner” means any contractor, supplier, service provider, debit, or credit card processor with whom we have a business relationship to provide you with our offers, products, services, process your payment, better predict and deliver content, and market offers that may interest you. |
Changes To This Privacy Statement | We may make changes to this Privacy Statement when necessary to provide greater transparency or in response to:
If there are material changes to the Privacy Statement, we will revise the “last updated” date at the bottom of the privacy statement. We encourage you to periodically review this Privacy Statement to learn how Dell is protecting your information. |
Information We Collect About You
The types of information we collect about you depends on your use of our products, services, and the ways that you interact with us. This may include information about:- How you use or visit our websites, accounts with Dell, or applications.
- How you use our services and products and interact with us.
- Contact, billing, and other information you provide.
- Improve and develop our products and services.
- Personalize our products and services and make recommendations.
- Advertise and market to you, which includes sending promotional communications, targeting advertising, and presenting you with relevant offers.
- Data brokers from which we purchase demographic data to supplement the information we have collected about you.
- Communication services, including email providers and social networks, when you give permission to access your information on such third-party services or networks.
- Partners with which we offer co-branded products or services or engage in joint marketing activities.
- Publicly available sources, such as open government databases.
- Contact details such as your name, email address, mailing address, contact telephone numbers.
- Employment information such as your job title and other business or company information.
- Credentials such as your passwords, password hints, and similar security information used for authentication and MyAccount access.
- Demographic information such as your age, gender, country, interests, and preferences.
- Web form information you provide in our web forms (forms that you choose to complete will indicate whether the information requested is mandatory or voluntary).
- Payment information to process payments, such as your payment instrument number (such as a credit card number) and the security code associated with your payment instrument.
- Account history information related to the products or services you purchase, and the activities associated with your account.
- Cookie and tracking information such as IP address, device identifier, location data, browser type and language, access times, the Uniform Resource Locator (URL), other unique identifiers, and other technical data that may uniquely identify your device, system or browser.
- Browse history information about the websites you visit.
- Error reports and performance information of the products and any problems you experience, including error reports.
- Troubleshooting and help information when you contact Dell to make a purchase or for technical support or customer support services, phone conversations, or chat sessions with our representatives which may be monitored and recorded.
- Content consumption information about media content (e.g. T.V., apps, and games) you access through our products.
- Feedback and rating information you provide to us such as customer survey feedback and product reviews you write.
- COVID-19 health and vaccination status and thermal temperature readings (as permitted by applicable law or in compliance with applicable public health directives).
- Workspace location information.
How We Use And Share Your Information
We use and share your information to:- Deliver and maintain our products and services.
- Establish and maintain your account.
- Measure credit and payment risk.
- Provide account related services and information.
- Help you with customer service and technical support issues or questions.
- Help us improve and personalize our products and services.
- Provide you with marketing and promotional communications, and deliver targeted and relevant advertising and relevant offers to you, which includes better predicting content and marketing offers that may interest you.
- Authenticate you.
- Detect and prevent fraud.
- Manage and protect our networks, services, and customers.
- Meet our legal obligations and doing research.
- Promote the overall health and safety of the workplace, including to help reduce the risk of COVID-19 infections at Dell premises.
- Book desk reservations at Dell's premises.
In order to help reduce the risk of COVID-19 infections and keep our communities safe, all Dell employees, contingent workers, and visitors may be asked to complete a COVID-19 health and vaccine survey, attest to their COVID-19 vaccine immunization status and/or COVID-19 negative test results, and/or pass a thermal body temperature screening in order to gain access to Dell premises. The thermal vision camera measures your body temperature on an anonymous basis and Dell does not retain your body temperature. If your body temperature is equal to or above 100.4 degrees Fahrenheit, you will be denied entry and/or asked to leave Dell premises.
The COVID-19 health and vaccine survey collects your name, email address, Dell badge number, work location, COVID-19 vaccination status and limited health data you voluntarily provide. The COVID Self-Report voluntary reporting tool collects your name, email address, Dell badge number, work location, phone number and limited health data you voluntarily provide. Subject to local laws, we will collect proof of your COVID-19:
(a) Vaccine immunization status certificate issued by the local government authority, including digital certificates issued by the local government authority (e.g., COVID-19 digital certificate), or
(b) Negative COVID-19 screening test result including:
- your first and last name
- specimen collection and negative test result dates
- the entity issuing the COVID-19 negative test result
Your Consumer Privacy Rights
You may have the following consumer privacy rights under applicable state laws, including California privacy laws:Right to Know: you may have the right to request information about the personal information we have collected about you and for what purpose.
- Right to Access: you may have the right to request information about how we process your personal information and to obtain a copy of that personal information.
- Right to Portability: you may have the right to receive your personal information, in a structured, commonly used, and machine-readable format and to have that information transmitted to another organization in certain circumstances.
- Right to Deletion: you may have the right to request the deletion of your personal information that we have collected from you.
- Right to Be Free from Discrimination: Dell will not discriminate against you for exercising your consumer privacy rights.
Submitting An Access Or Deletion Request
If you have any questions about the type of personal information we may hold about you or if you wish to request deletion of personal information we may hold about you, or exercise any other consumer privacy right as set out above, contact us by:- Sending a written request to [email protected];
- Visiting our DSR web portal if you have a registered Dell MyAccount; or
- Writing to us at the postal address provided at the bottom of this Privacy Statement or in its Overview.
Your Marketing Choices
You have choices about how we reach you with marketing offers and about other uses of your information. To update your preferences, you can:- Click “unsubscribe” in any email marketing communications we send you.
- Go to your MyAccount or visit our Preference Management Center to select your marketing communication choices.
- Go to our List Removal Page to be removed from receiving marketing-related communications.
How We Secure Your Information
We use appropriate technical, organizational, and physical data security safeguards to help protect against unauthorized access to, use, or disclosure of information we collect, use, or store. The ways we do this include:- Using encryption when collecting or transferring sensitive information, such as credit card details.
- Design our data security safeguards to ensure the ongoing security, integrity, availability, and resilience of processing systems and services.
- Limiting physical access to our premises.
- Limiting access to the information we collect about you.
- Ensuring that our Business Partners have appropriate technical and organizational security measures to keep your personal information protected.
- As required by law, destroying or de-identifying personal information.
Collection And Use Of Children's Information
We understand the importance of taking extra precautions to protect the privacy and safety of children using our products, services, and our websites. Children under the age of 13 or equivalent minimum age in the relevant jurisdiction, must not share their personal information unless their parent or guardian provided verifiable consent. If at any time a parent or guardian needs to access or delete data associated with their child’s or guardian’s account, they may contact us through one of the options provided in this Privacy Statement.Links To Third-Party Websites And Services
We may sometimes provide links to other websites, which if you click on them may collect personal information about you and direct you to those websites. The information practices of those third-party websites linked to our website are covered by the third party's' own privacy statements and we encourage you to read those.Contact Us
If you would like to exercise Your Consumer Privacy Rights as described in this Privacy Statement, have a privacy question, concern or complaint, please contact us at [email protected] or write to us at:Dell Corporation Limited
1st & 2nd Floor,
One Creechurch Place,
London
EC3A 5AF
United Kingdom
Effective Date: 5 April 2021