Ethical formulations
Since our inception, well before there were any bans on such practices for cosmetics around the world, we have been staunchly opposed to animal testing of any kind. Our products are all made from responsibly sourced ingredients. None of these are derived from animals; even such industry favourites as beeswax, honey and lanolin are absent from our labels—which means that all our formulations are vegan. All ingredients are thoroughly reviewed by our Research & Development team before use. They are researched extensively not only for safety and efficacy but for their registration and regulatory status across global markets, noting any past animal testing that would prevent their inclusion. This is a standard process for all ingredients, whether new or existing. Our internal Ethical Sourcing Programme also ensures that all our suppliers use environmentally responsible processes, provide safe working conditions, and treat their workers with dignity and respect. We are committed to investing in long-term partnerships with those that reflect these values. Constant assessment and improvement of our suppliers' practices are key to maintaining ethical and sustainable production of the highest standard.