PROCEEDINGS OF THE
14th ANNUAL CONFERENCE
ON WORLD WIDE WEB APPLICATIONS
7-9 November 2012
Durban
South Africa
Editors:
A. Koch
P.A. van Brakel
Publisher:
Cape Peninsula University of Technology
PO Box 652
Cape Town
8000
Proceedings published at
http://www.zaw3.co.za
ISBN: 978-0-620-55590-6
2
TO WHOM IT MAY CONCERN
The full papers were refereed by a double-blind reviewing process according to South
Africa’s Department of Higher Education and Training (DHET) refereeing standards.
Before accepting a paper, authors were to include the corrections as stated by the peerreviewers. Of the 72 full papers received, 64 were accepted for the Proceedings
(acceptance rate: 89%).
Papers were reviewed according to the following criteria:
Relevancy of the paper to Web-based applications
Explanation of the research problem & investigative questions
Quality of the literature analysis
Appropriateness of the research method(s)
Adequacy of the evidence (findings) presented in the paper
Technical (e.g. language editing; reference style).
The following reviewers took part in the process of evaluating the full papers of the 14th
Annual Conference on World Wide Web Applications:
Prof RA Botha
Department of Business Informatics
Nelson Mandela Metropolitan University
Port Elizabeth
Mr AA Buitendag
Department of Business Informatics
Tshwane University of Technology
Pretoria
Prof AJ Bytheway
Faculty of Informatics and Design
Cape Peninsula University of Technology
Cape Town
Mr A El-Sobky
Consultant
22 Sebwih El-Masry Street
Nasr City, Cairo
Prof M Herselman
Meraka Institute, CSIR
Pretoria
Mr EL Howe
Institute of Development Management
Swaziland
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Dr A Koch
Department of Cooperative Education
Faculty of Business
Cape Peninsula University of Technology
Cape Town
Dr DI Raitt
Editor: The Electronic Library (Emerald)
London
Mr PK Ramdeyal
Department of Information and Communication Technology
Mangosuthu University of Technology
Durban
Prof CW Rensleigh
Department of Information and Knowledge Management
University of Johannesburg
Johannesburg
Prof A Singh
Business School
University of KwaZulu-Natal
Durban
Prof JS van der Walt
Department of Business Informatics
Tshwane University of Technology
Pretoria
Prof D van Greunen
School of ICT
Nelson Mandela Metropolitan University
Port Elizabeth
Further enquiries:
Prof PA van Brakel
Conference Chair: Annual Conference on WWW Applications
Cape Town
+27 21 469 1015 (landline)
+27 82 966 0789 (mobile)
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Are information age workers drowning in information?
M.I. Mungly
Celebrity Software (Pty) Ltd
South Africa
[email protected]
A.M. Singh
University of KwaZulu-Natal
South Africa
[email protected]
Abstract
Humans have shared information for as long as they have existed. However, the channels
of communication have changed over time - from cave walls to modern computing
devices. The primary aim of communication is to exchange information. Advances in
technology has heralded a new era called the information age. The information age has
brought with it infinite new sources and new ways of exchanging information which
includes voice and video phone calls, email, social network sites, rich site summary, short
message service and instant messaging. Whilst information is readily available at ones
fingertips, these modern sources of information and enhanced communication tools have
resulted in information overload. Information overload can be described as a situation
where people are swamped with more information than they are able to usefully use.
Keywords
Information age, information overload, South Africa
1. Introduction
The increasing number of information sources coupled with the development of the
Internet and communication technologies has resulted in growing amounts of data and
information that users need to process. The modern corporate citizen has to deal with
more information than he/she can process. This is commonly known as information
overload. Much of the research that has been conducted on information overload have
focused on the West and the East. There is very little evidence of research from an
African perspective. This study will seek to answer the questions “what impact is
technology having on information overload in South Africa? How is information overload
being managed?” In order to explain information overload, this paper will present a
literature review on the concept of information overload with the aim of highlighting its
causes, effects and measures. The goals of this paper are threefold: to identify the source
of information overload, establish the probable causes of information overload, and to
identify methods to curb information overload. The key research problem formulated for
this article is: to what extent does the concept of information overload influence information
workers in South Africa. This paper will evaluate and synthesise existing research on the
topic. The review conducted for this paper was predominantly focused to papers published
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Durban, 7-9 November 2012 (http://www.zaw3.co.za)
ISBN: 978-0-620-55590-6
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between 2005 and 2012 in the discipline of business. The sample of articles examined
was generated through conducting both a structured search of the electronic database
EBSCO Publishing and the use of a snowballing approach based on exploring the
bibliographies of known studies. These articles were then evaluated for the extent to which
the concept of information overload was included, either in terms of the causes, effects or
measures, or whether empirical data on information overload were examined and
analysed.
2.
The concept of information overload
Humans have shared information for as long as they have existed. However, the methods
of communication have changed over time - from cave walls, to clay tablets, papyrus
leaves, newspapers, radio, broadcast television, to personal computing devices. One of
the most significant shifts in the past decade is how information has changed shape
(Lindkvist 2011).
The advances in information and communication technology have made information
abundant. One such example of communication is the Internet which has facilitated the
exchange of information in many ways ranging from emails, voice and video calls, SMS,
RSS and instant messaging. This means that basically we can get any information we
might desire almost instantaneously. This growing number of information sources coupled
with the development of the Internet has resulted in increasing amounts of data and
information that users receive and need to process (Lubowitz & Poehling 2010; Hipp,
Mutschler & Reichert 2011; Lindkvist 2011). According to Krinn (2011), an information
revolution is upon us and has become a global phenomenon which has resulted in the
stream of information becoming difficult to manage. Whilst information is readily available
at ones fingertips, the superabundance of information is resulting in information overload.
2.1
Defining information overload
The term information overload was popularised as early as the seventies by Toffler (1970,
p.23) and was characterised by him as the difficulty a person faces when taking a decision
in the presence of excessive information. According to Losee (1989) information overload
can be defined as the "economic loss associated with the examination of a number of nonor less-relevant messages, as in related to information retrieval models." Hiltz and Turoff
(1985) defined information overload as a situation where an individual is presented with an
amount of data which exceeds his or her cognitive capacity. Information overload can be
described as a situation where people are swamped with more information than they are
able to usefully use (Ireland 1999).
There have been several studies related to information overload and related concepts
which introduced different terms and labels. Krinn (2011) introduced the term information
fatigue, where humans struggle to deal with information in the subconscious because new
information or opinions keep arriving via email, text messages and tweets. Table 1 lists
some of these terms as they appear in the literature.
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Table 1: Terms related to information overload
Terms
Overabundance of irrelevant information
Information fatigue syndrome
Data smog
Communication pollution
Information anxiety
Information stress
Infobesity, information avoidance, library anxiety
References
Ackoff (1967)
Oppenheim (1997)
Shenk (1998)
Sparrow (1999)
Sparrow (1999)
Stuart, Nick, Jeanette and Michelle (2001)
Bawden and Robinson (2008)
Bawden, Holtham and Courtney (1999) defined the term information as a way to represent
a state of affairs where the efficiency of an individual in using information in their work is
hampered by the amount of significant, and possibly useful, information available to them.
Yamin and Ramayah (2011) added that the abundance of information on the internet has
added to the information overload problem due to the fact that search engines return large
volumes of information. This presents a problem for users who find it difficult to filter
through this tsunami of information. Whilst there is no single definition of the term, what is
evident from the foregoing definitions is that information overload is characterised by
excessive information, which is sometimes irrelevant and which may exceed his/her
capacity to process or comprehend.
The concept of information overload has attracted researchers from multiple disciplines
which includes: financial markets (Velez 2008), aviation (Deveans & Kewley 2009),
business (Simperl, Thurlow, Warren, Dengler, Davies, Grobelnik, Mladenic, Gómez-Pérez
& Moreno 2010), information technology (Fowler & Hammell 2011) and most recently,
medicine (Hsu, Taira, El-Saden, Kangarloo & Bui 2012). This multi-disciplinary interest in
information overload suggests that it is an important concept which needs greater attention
which includes understanding its source, its effects and how it needs to be managed.
3. Causes of information overload
Information itself is a leading source of information overload. As previously mentioned
unnecessary or unwanted information can overload the receiver of that information.
Furthermore, the complexity of some information with links to other sources and
references and cross references can add to the burdens of the recipient. In essence,
disseminators of information are too lazy to summarise the information sent or they do not
have the capacity to do so and merely forward information without considering the needs
of the receiver. This assertion is somewhat supported by Farhoomand and Drury (2002)
who found that some people experience difficulty in understanding information, which
impact on their ability to manage irrelevant and unimportant information. They are firmly of
the belief that the multitude of information sources and limited time available to understand
the information also leads to information overload. Eppler and Mengis (2004a) identified
five main causes of information overload (Figure 1).
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Figure 1: Causes of information overload
Multiple
sources of
information
Lack of time to
understand
information
Causes of
information
overload
Irrelevance or
unimportance
of information
Too much
information
Difficult to
Manage
Information
The main cause of information overload is the numerous sources of information.
Information overload may also be caused as a result of an increase in the amount of
information available. Likewise, the increasing volume of information can lead to difficulty
in managing this information. The increase in diversity of information from different sources
can produce information to be irrelevant and unimportant. Overload can also develop from
a lack of time to digest and comprehend the available information. These five possible
causes of information overload as depicted in Figure 1 will be discussed further in the
ensuing sections.
3.1
Multiple sources of information
Multiple sources of information are one of the main causes of information overload. During
the last century, advances in communication systems has changed the way businesses
operate to increase in the amount of information in the workplace (Browne 1999).
According to Velez (2008) modern technology has enabled organisations to access more,
detailed information faster than ever before. With the rapid development of computers,
Internet and mobile technology, information dissemination is no longer limited to
newspapers, radio, television and other traditional media (Wenqian, Tong & Rui 2011).
The following are modern sources of information which are adding to the information
burdens of the modern worker: interaction with employees, employers, colleagues, friends
via e-mail (Sparrow 1999); mobile phones (Raoufi 2003); blogs and rich site summary
(RSS) feeds (Simperl et al. 2010); corporate social media (Bergamaschi, Guerra & Leiba
2010); electronic access to one’s own company records via intranets (Jackson & Smith
2011); access to public information from the internet (Jackson & Smith 2011; Yamin &
Ramayah 2011).
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It is evident from this list that employees are being bombarded with information due to
improvements in technology. Information is crucial to the success of organisations and as
part of their job employees have to cope with volumes of information originating from
multiple sources which cannot be ignored (Edmunds & Morris 2000).The smartphone has
added to this by making corporate information available in the palm of one’s hands 24/7.
What is worse is when an employee is provided with a company smartphone they are
expected to be contactable at all times. When does an employee switch-off?
3.2
Too much information
Having too much information uses considerable time which is the second major cause of
information overload (Edmunds & Morris 2000). According to Verdot, Christophe,
Toubiana and Beauvais (2011), improvements in network technologies over the past
coupled with the Internet and Web 2 has resulted in exponentially increasing the amount of
information users have to wade through. Information workers the world over have to
process about 300 billion emails, 200 million tweets, and 2.5 billion text messages
resulting in an age of information superabundance (Wellmon 2012). Velez (2008) stated
that with modern technology, transparency requirements and globalization of markets has
made more detailed and up to date information available to firms. The large volumes of
information are distracting employees and moreover they are having difficulties developing
strategies for dealing with large quantities of information (Waddington 1996). With the
sheer volume of constantly increasing information, how to acquire useful information
quickly and effectively has developed into a major problem (Yuanliang, Boyi & Hongming
2011).
3.3
Difficult to manage information
Employers and employees are becoming frustrated when faced with the tedious task of
searching for relevant documents and information within an organisation or on the Internet
(Kelly, Fu & Shah 2010; Jackson & Smith 2011; Yamin & Ramayah 2011). Due to the
difficulty in finding relevant information, the role of search engines has become all the
more important in modern organisations (Kobayashi, Misue, Shizuki & Tanaka 2006;
Jackson & Smith 2011).
3.4
Irrelevance or unimportance of information
According to Wenqian, Tong and Rui (2011) search engines solve the basic needs of
information retrieval, but they cannot track the latest information in the most timely and
effective way. Therefore only some of the information retrieved is relevant which highlights
the third cause of information overload which is the irrelevance or unimportance of
information available. This suggests that it is getting more difficult to actually determine
what information is actually important. Overload of the same message drowns that
message out into the sea of irrelevance (Strother & Fazal 2011). Similarly, Mosig (2012)
found that identifying relevant information is a major problem faced by decision makers as
they are constantly bombarded by useless information. Medical practitioners face the
same challenge as a large and irrelevant amount of information is disseminated to them
especially when they require information to help them in making medical decisions for an
individual patient’s situation (Hsu et al. 2012). Overload has been known to arise in areas
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ISBN: 978-0-620-55590-6
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of project management, marketing and communication (Eppler & Mengis 2004b). Since
only a very small part of the masses of online information is required people have to spend
a lot of time to find and integrate the information they need (Wenqian, Tong & Rui 2011),
as such people need more personalised information.
3.5
Lack of time to understand information
Lack of time to understand information is another cause of information overload. Heavy
information load has a negative impact on an employee’s work performance when
measured in terms of accuracy and speed (Eppler & Mengis 2004b). Due to time
pressures, workers do not have sufficient time to handle all of the information
retrieved/received (MacDonald, Bath & Booth 2011). Moreover, there is not enough time
for users of information to use the available information properly in order to take correct
action for situation assessment and decision making tasks (Detsis, Dritsas & Kostaras
2001). Franz (1999) supports this by stating that it takes less time to access information
but more time is required to make decisions as the decision maker has to take time to
understand the mass of information first. Paul and Nazareth (2010) demonstrated that
more complex information and time pressure may cause information overload. To process
large volumes of information can be time consuming thereby causing stress which
subsequently affects decision making (Edmunds & Morris 2000).
This section has identified some of the possible undesirable consequences of information
overload. The literature also describes the effects and some countermeasures to address
the causes and effects of information overload. The next section will present a synopsis of
the effects of information overload.
4.
Effects of information overload
Hu and Chen (2011) found that information overload on employees firstly impaired the
quality of work they produced and secondly it led to mental and psychological related
issues. The Internet has allowed us to broadcast information within seconds to millions of
people. The consequence of this ease of communication is a flood of irrelevant, vague,
unclear and inaccurate data fragments (Heylighen 2002). Besides due to the accumulated
number of these inaccurate, over and understatement fragments of information, confusion,
misunderstanding and misinterpretation can occur as a result of too many choices or
mixing up these information (Sparrow 1999; Heylighen 2002; Park & Jang 2012).
There has been a constant improvement in the field of information technology and
communication which has resulted if more storage and faster retrieval of information. But
the human capability to process information has not increased as much as technology.
The fact that humans have limits on the amount of information they can process and have
clear limits with which the brain can process items in working memory have a net result on
increasing stress on individuals (Heylighen 2002). This was reported by Shenk (1998)
where he reported that information overload reduces attention span, upsets family life,
affects our reasoning, take over our personal time and causes stress.
Information overload also negatively affects staff productivity, quality of decision making
and levels of stress (Waddington 1996). Furthermore, another effect of information
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overload is the difficulty to make decisions due to the time spent searching, sorting and
processing information (Farhoomand & Drury 2002).
As mentioned, information overload can occur at personal and interpersonal levels but the
collective consequence can severely harm organisational performance (Sacks, McAuley &
Waddington 1997). Moreover, there is an important negative relationship between
information overload and the fulfilment of job responsibilities, with information overload
being perceived to be the most stressful (Yuanliang, Boyi & Hongming 2011). Information
overload is associated with stress as it contributes to tension with colleagues and loss of
job satisfaction (Waddington 1996). Furthermore, heavy information overload negatively
affects the performance of an individual in terms of speed and accuracy. The discussion
thus far has highlighted the causes and effects of information overload, however, it is
important to also consider how organisations and individuals can curb or manage
information overload in this age of information superabundance.
5.
Measures to curb information overload
There are multiple solutions to information overload similar to the multiple causes, and
there is no single method that will fix the problem (Bawden, Holtham & Courtney 1999).
Previous studies on information overload do not only review major causes and effects, but
likewise recommends possible effective countermeasures to tackle the problems
associated to information overload.
Eppler and Mengis (2004b) have synthesised the literature and group the major possible
information overload countermeasures within five constructs (Figure 2). The solutions
which have been suggested in this study fall into these five main constructs.
Figure 2: Issues to consider for managing information overload
Personal factors
Information characteristics
Task and process paramaters
Organisational design
Information technology application
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Each of these five factors will be described further in the ensuing sections.
5.1
Personal factors
Personal factors are one of the major reasons why organisations or individuals are faced
with information overload. Different people may show different perceptions of information
overload when faced with the same amount and type of information (Prasitratanaporn
2010). Milord and Perry (1977) found that the level of information overload an individual
faces is subjective and depends on the individual’s personality traits such as imagination,
reserve, complexity, and emotionality. Furthermore, Eppler and Mengis (2004a) propose
that personal factors are made up of multiple components such as motivation, attitude,
satisfaction, experience, skills, age and level of social communication, which impact on an
individual’s information processing capacity. This was confirmed by de Bakker (2007) who
found that that the perception of overload is higher among beginners than experts.
Furthermore, Jackson and Farzaneh (2012) indicate that people with less experience and
motivation tend to be affected more by information overload.
One of the remedies to information overload proposed by Bawden and Robinson (2008) is
for an individual to take control of his/her information environment by using methods such
as time management, desk management, critical thinking, information presentation, better
information organisation, and appropriate use of information technology. For example,
effective time management can help managers reduce information overload by filtering
information through priorities and selecting required information for completing their tasks
(Haksever & Fisher 1996). Another important aspect that helps information flow in the
organisation is an effective filing system which can result in better time management and
alleviating information overload (Haksever & Fisher 1996).
5.2
Information characteristics
The general purpose information in a workplace is to inform, persuade and make the
correct decision, and we should therefore be interested in the quality and kind of
information. Owen (1992) stresses that due to increasing workload more emphasis should
be placed on the quality of information and not on the quantity of information. Sparrow
(1999) emphasises that for individuals to process information properly information must be
of high quality with rich and sophisticated linkage.
Furthermore, Eppler and Mengis (2004b) identify these various characteristics or qualities
of information such as novelty, ambiguity, uncertainty, intensity and complexity can cause
or reduce information overload. The effects of information overload can be diminished if
measures are enforced to ensure that information is of high value Edmunds and Morris
(2000), represented correctly and properly documented (Herbig & Kramer 1994).
Therefore refining the quality of information can help an individual to process information
more efficiently.
5.3
Task and standard process
Information overload is dependent on not just the flow of information and ideas, but on the
operating processes and tasks. For example, information overload can be caused by
simultaneous input of information into the process (Grisé & Gallupe 1999). Grisé and
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Gallupe (1999)state further that it is essential to identify processes that can curtail
overload and enhance integration of information. Edmunds and Morris (2000); Bawden
(2001); Eppler and Mengis (2004b) support this by suggesting that one of the
countermeasures to information overload caused by organisational processes is to
standardise operating processes which should be done with the process team and
information specialist. Furthermore, information overload may also arise during group
meeting. Grisé and Gallupe (1999) purport that there is a need to identify and better
understand those group processes that can minimize overload and enable better
integration of information during these group meetings. This can be accomplished by using
a human facilitator who can control the number of ideas to be organised by removing
redundant concepts, or grouping similar ideas prior to presenting the ideas to the group.
With the diverse types, varying quality and multiple sources of information, enterprises
must design efficient processes to capitalise on employees’ skills and experiences. On the
other hand, recent studies show that the adopted style of decision making process can
have a positive or negative effect on the level of information overload in the organisation
(Bettis-Outland 2012). For example, a study by Eisenhardt and Bourgeois III (1988) argues
that fast decision makers utilise more information and develop more alternatives, in
comparison to slow decision makers. Accordingly the processes defined within an
organisation can result in either increase or decrease in information overload.
5.4
Organisational design
As mentioned above, information overload at the organisational level affects the
performance of the organisation as it is difficult to make quality decisions with the large
volumes of information received. Eppler and Mengis (2004b) reported that a critical issue
that affects the incidence of information overload is the organisational design of the
company. For instance, with globalisation and centralisation there is a need for more
intensive communication and coordination which necessitates more information
processing requirements which can in turn introduce information overload (Bawden 2001;
MacDonald, Bath & Booth 2011). In an organisational context, as described by
Prasitratanaporn (2010), information overload occurs frequently in centralised
organisations as information systems and business processes become more integrated.
Conversely, improving organisational design with better standards, common procedures
and rules can decrease the information processing requirements and therefore reduce
information overload (Schick, Gordon & Haka 1990). Moreover, Zhuang, Qiu and Peng
(2011) report that the occurrence of information overload in an organisation is an indication
that the organisation is failing to adequately utilise corporate resources to filter relevant
information. Schick, Gordon and Haka (1990) defined the quality of decisions made by an
individual associates positively with the quantity of information obtained up to a threshold
point, and ignore extra information received after the threshold. (Zhuang, Qiu & Peng
2011) added that as this threshold point will determine how much information would be
included in decision making it will also define the information flow depending on the
structure of the organisation.
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5.5
Information technology application
Information overload can be reduced by making use of information technology for filtering
and prioritising the information (Baez, Birukou, Casati & Marchese 2010; Schornac & Beck
2011). As previously stated, information technology has contributed to a large extent to the
problem of information overload and thus should also provide some filtering facilities to
reduce it (Bawden, Holtham & Courtney 1999).
Ireland (1999) argued that locating the information people need to do their job now
becomes the key issue. For instance, 10% of employee time is used for finding suitable
information for completing their jobs (Dubie 2006). Therefore there is a requirement for
more advanced search engines to retrieve to the best informational resources (Baez et al.
2010; Jackson & Smith 2011).
Filtering is another way to manage information overload by sifting interesting knowledge
through the vast amounts of available information (Raoufi 2003).
According to Detsis, Dritsas and Kostaras (2001), a beneficial filter should remove
irrelevant information when identified but at the same time it has to preserve sufficient
information to make decisions. Moreover, organisations are now starting to use highly
advanced search engines to search the full text of all files stored within their systems
(Jackson & Smith 2011).
Five broad factors that must be considered to manage information overload have been
described. It must be noted that normally one or a combination of these five factors can
cause information overload (Eppler & Mengis 2004b). Besides there are overlaps and
contradictions with the causes, effects and counter measures described so far in this
paper. The next section further details these contradictions.
6.
Contradictions
During the review of previous studies in terms of the causes, effects and countermeasures
to information overload, some contradictions have emerged in the literature. For instance,
Farhoomand and Drury (2002) identified the lack of time to understand information as one
of the causes of information overload, however, Klausegger, Sinkovics and Zou (2007)
classified it as an effect of information overload. It is these contradictions that create
uncertainty in the understanding of information overload. Table 2 summarises the concept
of information overload in terms of its cause, effect and countermeasures as previously
described. It must be noted the summary (Table 2) shows a disparity which suggests that
whilst countermeasures can help tackle information overload they can also become
causes of it. Furthermore, the overlapping between the causes and effects is clearly
shown in Table 2.
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Table 2: Information overload - Causes, effects and countermeasures
Cause
Multiple sources of
information
Too much
information
Difficult to manage
information
Irrelevance of
unimportance of
information
Lack of time to
understand
information
Effect
Too much information
Difficult to manage information
Irrelevance of unimportance of
information
Identification and selection of relevant
information becomes increasingly
difficult
Lack of time to understand
information
Tension within colleagues
Ignoring valid information
Countermeasure
Task and standard process
Organisational design
Personal factors
Task and standard process
Organisational design
Affects staff productivity
Poor decision making
Mental and psychological related
issues
Performance in terms of speed and
accuracy is lowered
Impaired quality of work
Poor decision making
Personal factors
Task and standard process
Impaired quality of work
Mental and psychological related
issues
Fulfilment of job responsibilities
Tension within colleagues
Performance in terms of speed and
accuracy
Personal factors
Task and standard process
Information technology
application
Information characteristics
Information technology
application
A valuable implication of Table 2 is its potential for use in comparative studies and the
development of new frameworks to measure information overload. This is possible by
mapping and comparing existing information overload situations in different industries to
the components specified in Table 2.
Furthermore, several other contemporary issues have risen which has encouraged interest
and discussion in this topic. These issues include increasing one-time reading and
selective reading (Liu 2005), cognitive strain and stress (Schick, Gordon & Haka 1990),
generate the potential for un-justified risk taking and error (Sparrow 1999), poor decision
(Krinn 2011) and loss of job satisfaction (Bawden, Holtham & Courtney 1999) among
others. Assessing these concerns will offer a framework for additional policy initiatives. It
also emphasizes gaps in the literature which is beneficial in identifying areas for future
research that need to be addressed, especially in a South African context where the
explosion of information is not that widespread and not much literature exists on the
subject compared to the Western, European and Asian countries.
Overall, this paper has shown that the problem of information overload has a negative
effect on both individuals and organisations.
Proceedings of the 14th Annual Conference on World Wide Web Applications
Durban, 7-9 November 2012 (http://www.zaw3.co.za)
ISBN: 978-0-620-55590-6
15
7.
Conclusion
The rapid development of the Internet has increased the number of information sources
which in turn has increased exponentially the amount of information available to us.
Subsequently, the way to acquire useful information promptly and effectively from limitless
amounts of information has become a major problem for individuals and organisations
alike. Whilst decisions rely heavily on abundant information, technology has created a
superabundance of information which is impacting negatively on people. Studies thus far
have focused mostly on the Western and Asian countries but none on African countries.
Taking Western and Asian solutions and trying to impose them in African contexts is not
enough. More research is required to increase the knowledge and understanding of
information overload as it is being experienced in Africa. This literature review will serve
as the basis for an empirical study.
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