ZTT Records is a British record label founded in 1983 by NME journalist Paul Morley, record producer Trevor Horn, and businesswoman Jill Sinclair. The label's name was also printed as "Zang Tumb Tuum" and "Zang Tuum Tumb" on various releases.
ZTT is an initialism of Filippo Tommaso Marinetti's sound poem "Zang Tumb Tumb". The word "Tuuuum" is also featured on the cover of the original publication of the poem in book form.
The majority of the creative team at ZTT had first assembled when Horn produced the acclaimed album The Lexicon of Love for British pop band ABC.
A precursor to ZTT was the short-lived Perfect label, spun off from the newly founded Perfect Songs publishing subsidiary of Trevor Horn and Jill Sinclair's company. Perfect Recordings only released The Buggles' Adventures in Modern Recording and the singles derived from it.
ZTT enjoyed considerable success in the 1980s with the composer Andrew Poppy, bands such as Propaganda, Art of Noise, and the chart-topping Frankie Goes to Hollywood. In 1987 and 1989 respectively, Propaganda and Frankie Goes to Hollywood frontman Holly Johnson went to court to be released from their contracts. Propaganda's case was settled out of court; Johnson won his outright. In the Holly Johnson case, the court chastised Horn for production cost over-runs. It has since become common knowledge that Horn's perfectionism can be expensive. (The sleevenotes of the Pet Shop Boys’ Discography compilation make good natured references to Horn's methods).
Love is like oxygen
You get too much you get too high
Not enough and you're gonna die
Love gets you high
Love is like oxygen
. . .
Time on my side
I got it all
I've heard that pride
Always comes before a fall
There's a rumour goin' round the town
That you don't want me around
I can't shake off my city blues
Every way I turn I lose
Love is like oxygen
. . .
Love is like oxygen
. . .
Time is no healer
If you're not there
Lonely fever
Sad words in the air
Some things are better left unsaid
I'm gonna spend my days in bed
I'll walk the streets at night
To be hidden by the city lights
City lights
Love is like oxygen
. . .
Love is like oxygen