Wicked Campers

Wicked Campers is an Australian camper van rental company based in Brisbane, Queensland, Australia. The company also has outlets in other parts of Australia, New Zealand, United Kingdom, North America, South Africa and South America.

Wicked Campers market their product towards younger drivers and backpackers. Each van features a spray painted design, often featuring pop culture references and controversial slogans.

Controversies

Wicked have continually attracted media attention in Australia and New Zealand for their use of offensive slogans on their painted vans. Between 2008 and 2012 the Australian Advertising Standards Board upheld numerous complaints about offensive slogans or other advertising.

In 2010, according to the Daily Telegraph, the Queensland government released a report saying 90% of Wicked vans in the state were unroadworthy. Wicked took the vans off the road but claimed that the vans were safe. It appears, however, that the number of vans that were taken off the road is a point of contention.