WXIA-TV

WXIA-TV virtual channel 11 (VHF digital channel 10) is an NBC-affiliated television station located in Atlanta, Georgia, United States. The station is owned by Tegna, Inc, as part of a duopoly with MyNetworkTV affiliate WATL (channel 36). The two stations has shared studio facilities and offices located at One Monroe Place on the north end of midtown Atlanta; WXIA's transmitter located in the city's east section, near Kirkwood.

On cable, the station is also available on Comcast channel 6 and in high definition on digital channel 806. WXIA-TV is popularly known within the Atlanta metropolitan area by its longtime on-air brand, "11 Alive", which the station has used since 1976.

History

The station signed on the air on September 30, 1951 as WLTV, an ABC affiliate on VHF channel 8 (the second Atlanta station on this channel after WSB-TV moved to channel 2 a year before), and was originally owned by a group of Atlanta businessmen. In 1953, the station was bought by Cincinnati-based Crosley Broadcasting Corporation, who changed its call letters to WLWA (often rendered as "WLW-A"). This aligned their Atlanta property with Crosley's other television stations, who took their call letters from its flagship radio station, WLW. Crosley then moved the station's over-the-air frequency to channel 11 in order to alleviate signal interference with WROM-TV (channel 9) in nearby Rome (which later moved north to Chattanooga, Tennessee as WTVC), with channel 8 being reallocated for non-commercial educational use by the Federal Communications Commission in May 1960 (WGTV was started by the University of Georgia on channel 8 in 1960).