WWAX

WWAX (92.1 FM, "The Fan") is a sports formatted radio station in Duluth, Minnesota, owned by Red River Broadcasting of Fargo, North Dakota.

The studios are located at Grandma's Marketplace, 501 Lake Ave South, in Canal Park, Duluth.

History

The station signed on in 1996 carrying a modern adult contemporary satellite feed. A change to local programming was made in 1997. WWAX branded itself as "92.1 Kiss FM" until being warned by Clear Channel which holds the copyright for the "Kiss" moniker. The station later changed its moniker to "92.1 The Beat" by 2004. It had fluctuated between the formats of Modern AC, Hot AC, Top 40 (CHR) and Adult CHR from 1997 to early 2007, and competed with KBMX "Mix 108".

In October 2008, announcements were already made on the station's webpage that "A 'Lite' Christmas was coming soon". By November 1 of that year, 92.1 Lite was playing all Christmas music around the clock. For 2009 the station started around the clock Christmas music during the middle of November instead of at the beginning.

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