WVVR (100.3 FM, "The Beaver") is a radio station licensed to serve Hopkinsville, Kentucky. The station is owned by Saga Communications of Tuckessee, LLC. It airs a Country music format.
WVVR-FM went on the air in 1960 as WFOF-FM with several call sign changes through the years including WKSD-FM, WKOA-FM, WYKH-FM, WZZF-FM & WBVR-FM. the station was purchased in 1977 by a group of Hopkinsville, KY investors, with Hal King serving as the manager. WKOA became WYKH- meaning "Your Kentucky Home"- which switched to a solid gold format in 1986 after John N. Hall III bought the station. The next year the station became WQKS- "Kiss FM" to reflect a new urban contemporary format.
Over time the station programmed beautiful music, stereo rock and contemporary hit radio. The station known as K-100, became Z-100 when the call letters changed to WZZF-FM in 1986.
So we started in the cornfield
And I know we did not slack
We got everything in order
But we forgot to bring the bucket back
The foreman he went crazy
And ran around the field
Said we must be lazy
Had to be seen to be believed
Seen to be believed.
But it was a long way
From this highroad
It was a far away from here.
The farmer had a daughter
And she worked at the wishing well
Put one leg in the water
'til she found the mission bell
The old man went crazy
And ran to get his gun
We had a bad time explaining
We were just having drunken fun
Just having drunken fun.
But it was a long way
From this high road, Oh!
It was a long way from here
So we walked along this road
Just tellin' stories as we go
We just walk along.
Well the farmer had a daughter
And she did not speak a word
We used to kiss her in the orchard
Till one morning we were overheard
The old man he went crazy
Running around the field
Said we must be crazy
Had to be seen to be believed