WSBR

WSBR (740 AM) is an American radio station broadcasting a business News Talk Information format. Licensed to Boca Raton, Florida, USA, the station serves the West Palm Beach/Boca Raton radio markets, with the Miami/Fort. Lauderdale market as a secondary. The station is owned by Beasley Broadcast Group, Inc., doing business as Beasley Media Group, LLC. Its studios are in Boca Raton and the transmitter is in Parkland.

WSBR is licensed by the U.S. Federal Communications Commission (FCC) to broadcast in HD.

History

Since its inception in 1965, WSBR served as primarily an MOR format station which also stayed within Big Bands and Standards featuring radio personalities, Scott Courant and Paul Beers until its sale in 1989 to Howard Goldsmith. Until Goldsmith's purchase, WSBR stayed to its MOR format during the weekdays, and ran brokered talk programming sporadically on the weekend, to garner more income.

Upon purchase from Mal Kahn in 1989, Goldsmith changed the format from MOR/Standards to a talk format rooted in business, or, as Goldsmith coined it, "MoneyTalk Radio."