WQMP

WQMP (101.9 FM), also known as 101.9 AMP Radio, is a Top 40/CHR radio station that is licensed to Daytona Beach but primarily serves the Orlando and Space Coast areas of Central Florida. It is owned by CBS Radio. Its studios are located in Maitland and the transmitter tower is in Orange City.

From 1988 to 2014, it was "102 Jamz," an urban-leaning rhythmic contemporary hit station with a playlist consisting of a heavy-emphasis on hip-hop and R&B and reported to BDS' Urban Contemporary Airplay panel until it was moved to the BDS' Rhythmic Airplay panel in February 2012. Its signal has been received as far north as Atlanta, Georgia, south as Sebastian, Florida, as far west as Biloxi, Mississippi as well as in the Lakeland area, although it interferes with WWGR in Ft. Myers (also on 101.9), which usually affects the Tampa and St. Petersburg areas.

History

Early years

101.9 began as WMFJ-FM on November 1, 1967. Sister to AM 1450 in Daytona Beach, WMFJ-FM was an automated beautiful music station known as Stereo 102. The station's calls were changed to WQXQ in 1973, and the format became automated Album Oriented Rock as Q102. Despite the rock format's success, management felt that a Top 40 hit station would have more mass appeal, and so Q102 changed from rock to Top 40 in 1976; initially the station remained automated, but by the end of the 1970s it employed a staff of live and local announcers. The station changed its calls to WDOQ in 1980, but the format remained Top 40, the moniker remained Q102, and the ratings remained high. Due to new competition in the Daytona market from WNFI-FM in 1982, Q102 began to more aggressively target the Orlando market as opposed to only Daytona Beach. Although plans for a big 100,000-watt signal that would have extended to St. Augustine, Gainesville and Ocala were scrapped, WDOQ's listenership continued to grow.