WKSK (AM)
WKSK is an AM radio station in West Jefferson, North Carolina. It is operated by Caddell Broadcasting, Inc., and broadcasts on a frequency of 580 kHz and, as of June 2014, simulcast on 93.5 MHz in FM stereo. Its 5,000-watt AM signal covers Ashe County, North Carolina and extends into neighboring Watauga, Wilkes and Alleghany counties in North Carolina, Grayson County, Virginia and Johnson County, Tennessee.
The station's slogan is "Today's Country, Yesterday's Favorites."
WKSK's studios and transmitter are located off NC 194, on a hill overlooking West Jefferson that local residents have dubbed "radio hill."
WKSK went on the air in 1959, at 1600 kHz and with only a signal of 500 watts. In the 1980s the station had the opportunity to increase its signal strength to 1,000 watts, which required changing its frequency to 580 kHz. In 2001 signal strength was raised again, to its present level of 5,000 watts.
WKSK originally was licensed to broadcast only from sunrise to sunset. It now has authority to broadcast at night on a reduced signal, though its post-7 p.m. broadcasts are restricted to coverage of local high school football and basketball games.